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A leading company in the music streaming industry seeks a General Manager LATAM to drive operations across Latin America. This role requires extensive leadership experience, strategic thinking, and a focus on growth in both B2B and B2C channels. The successful candidate will lead a diverse team and enhance brand presence through partnerships and localized initiatives.
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Deezer is seeking an entrepreneurial and results-driven General Manager LATAM, based in São Paulo, to lead its operations across Latin America. This strategic and pivotal role includes full ownership of P&L, driving growth across both B2B and B2C channels, leading local teams (20+ people), and amplifying Deezer’s footprint through high-impact partnerships, especially with telcos, retailers, and entertainment brands. The successful candidate will be a key spokesperson for Deezer in the region and drive brand leadership in a highly competitive and culturally diverse market.
Key Responsibilities
Deezer is seeking an entrepreneurial and results-driven General Manager LATAM, based in São Paulo, to lead its operations across Latin America. This strategic and pivotal role includes full ownership of P&L, driving growth across both B2B and B2C channels, leading local teams (20+ people), and amplifying Deezer’s footprint through high-impact partnerships, especially with telcos, retailers, and entertainment brands. The successful candidate will be a key spokesperson for Deezer in the region and drive brand leadership in a highly competitive and culturally diverse market.
Key Responsibilities
15+ years of senior leadership experience in commercial or general management roles across LATAM, ideally within the media / entertainment industry;
Deep understanding of subscription-based businesses (B2C and/ or B2B), entertainment/media ecosystems;
Strong understanding of brand strategy, digital acquisition and lifecycle marketing and funnel optimisation.
Proven track record of driving P&L success, business development, and complex partnership negotiations;
Demonstrated ability to lead cross-functional and multicultural teams in high-growth environments;
Data-driven, result-oriented, and comfortable owning ambitious KPIs;
Collaborative leadership style with experience working in matrix/global environments.
Strong strategic thinker with sharp execution skills and operational rigor;
Facilitate and foster a diverse team culture based on overall high standards. Drive accountability through the team while building foundations for sustained and predictable results.
Excellent communicator in English & Portuguese, Spanish considered a plus;
Willingness to travel regionally and internationally.
Familiarity with the music & entertainment industry a nice to have.
Key Success Metrics (KPIs)
Local revenue and P&L across B2B and B2C segments
Subscriber growth, ARPU, ad revenue, % market share…
Performance and revenue with existing strategic partners in the region
Brand awareness, marketing & AR activations
Volume and impact of new partnerships signed
Team engagement and performance indicators
Why Join Deezer
This is a unique opportunity to lead one of the world’s most culturally rich and dynamic markets in the music streaming industry. If you're a builder, connector, and growth leader who’s passionate about music, tech, and LATAM – we want to meet you.
At Deezer, you can be your true self as we believe that #everyvoicematters. We strive to build an inclusive culture and foster a diverse environment. Because we care and want to ensure each employee feels welcome and safe at work, we continuously focus on fighting biases and helping diverse teams work well together through multiple learning opportunities, e-learnings and workshops right from the onboarding :
Regular Diversity & Inclusion internal and external talks
Dedicated employee work streams on Gender equity, Ethnicity & Culture, Disability and LGBTQ+
Multiple e-learnings and mandatory training sessions for all managers
English and French courses for all, so that everyone can connect and feel included
Beyond benefits like health insurance, transportation, we offer you extra perks like:
A Deezer premium family account for free
Access to gym classes
Join over 70 Deezer Communities to connect beyond your day-to-day work, share passions, learn from each other and #Belong.
Deezer parties several times a year and drinks every thursday
Allowance for sports, travelling and culture
Meal vouchers
Great offices always located in dynamic and attractive districts, whether in Paris, London or Sao Paulo!
Hybrid remote work policy
If you want to learn more about life and culture at Deezer, please visit our Welcome to the Jungle page here!