Community Manager (France) H/F

Type de contrat : CDI / Temps plein

Date de début : 03/04/2018

Niveau : Bac+2/3 (L)

Spark44

POSTE BASÉ À LEVALOIS PERRET (MÉTRO LIGNE 3) À POUVOIR POUR LES COMPTES JAGUAR ET LAND ROVER FRANCE

Spark44 is a new type of agency, established as a joint venture with Jaguar Land Rover globally. We're not an in-house department; we're a separate business with a specialism in automotive and luxury goods. We are Demand Creation Partners. That means we work across all platforms with a clear customer journey strategy. From the point of Intrigue, through an inform stage, close of sale and delivery of the ongoing relationship.

The Community Manager is responsible for:

1. Growing the engaged Jaguar and Land Rover communities by managing local editorial calendars, creating and posting content, monitoring conversations, responding when needed, and monitoring brand buzz.
2. Bringing new ideas for Social engagement forward, defining the benefit for both our social communities and client business needs.
3. Identifying key audiences and influencers and determining new ways to connect and activate them to become brand ambassadors for the benefit of the community and the brand.
4. Supporting the business goals of increased awareness, consideration and sales.
5. Managing a consistently branded presence in all social channels (incl. Facebook, Instagram, YouTube and also LinkedIn (B2B)).
6. Social Media Consultancy for and implementation of platform specific media strategies (based on company objectives and target group insights).

MAIN RESPONSIBILITIES:

1. Editorial Content Calendar
2. Community Engagement
3. Content Development
4. Social Campaigns and Social Extensions
5. Social metrics and reporting

Person Specification

EXPERIENCE / SKILLS:

1. At least 1 year of experience managing social media platforms or communities for brands.
2. Exceptional communication skills, both verbal and written. Must be able to write simply and persuasively.
3. Fluency in French on a native level, fluency in English.
4. Strong critical and analytical thinking skills.
5. High level of familiarity with established and emerging social platforms.
6. Understanding of social analytics; familiarity with measurement tools preferred.
7. Explaining difficult concepts in simple language, and ability to relate and play well with others.
8. Able to articulate and present ideas with conviction - excellent presentation skills.
9. Excel, Power Point & Photoshop skills preferred.