Digital Marketing Specialist

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EU Work Permit Required:

Yes

Job Reference:

3fe527957035

Job Views:

1

Posted:

25.04.2025

Expiry Date:

09.06.2025

Job Description:

Role Description & Responsibilities:

As part of the Marketing and Communications Team, your goal as a Digital Marketing Specialist will be to create the right content to support sales and business activities.

Collaborate closely with the sales team and marketing manager to strategize, plan, and execute digital marketing and communication campaigns aimed at achieving revenue and awareness objectives.

Manage the full cycle of digital marketing tactics, including email marketing, nurturing, paid media, website optimization, social media, SEO, webinars, and more. Bring a keen eye for graphic design to enhance campaign visuals.

Act as a true business partner; establish close collaboration with team members to define and deliver diverse, innovative local and regional digital marketing strategies.

Leverage digital marketing tools and employ leading-edge data analytics to target, identify, and attract the right audiences effectively.

Analyze campaign results throughout their duration, share findings, and provide comprehensive post-mortem analyses. Continuously optimize and adjust campaigns based on performance data.

Qualifications:

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• Over 5 years of experience in B2B digital marketing, focusing on lead generation and awareness initiatives.
• Strong graphic design skills with proficiency in design software (e.g., Adobe Creative Suite).
• Excellent written and verbal communication skills, capable of formalizing and simplifying complex messages.
• Proficiency in online data analysis and digital marketing tools.
• Solid understanding of both paid and organic digital marketing techniques.
• Creative thinking with the ability to conceptualize and create engaging marketing content.
• Experience working with technical experts and cross-functional teams.
• Fluent in English; knowledge of French is a plus.
• Strong problem-solving skills and effective time management.