Digital Marketing Specialist

Spotter AI; La Réunion; Hybride; EUR 30 000 - 50 000; Plein temps

Résumé du poste

A fast-growing trucking startup is seeking a proactive Digital Marketing Specialist/Ad Designer to join its diverse team in La Réunion. This role involves planning and executing marketing campaigns across various channels, optimizing Google and Meta ads, and managing email marketing. Ideal candidates will have experience in digital marketing and strong analytical skills. Flexible working options and career progression opportunities are offered.

Prestations

Flexible working options

Strong opportunities to progress your career

Solid track record of performance

Qualifications

• Proven experience in digital marketing, including hands-on campaign management.
• Strong knowledge of Google Ads and Meta Ads platforms.
• Experience with email marketing tools, preferably Brevo.

Responsabilités

• Create and control ads on Google Ads, ensuring campaigns are performance-driven.
• Manage email marketing campaigns from planning to execution.
• Write engaging email subject lines and body copy tailored to audience segments.

Connaissances

Digital marketing campaign management

Google Ads expertise

Meta Ads knowledge

Email marketing skills

Analytical skills

Written communication in English

Outils

Google Ads

Meta platforms (Facebook & Instagram)

Brevo (formerly Sendinblue)

Description du poste

Spotter AI is a fast growing trucking startup based in the US. You will be working in a high energy environment with a diverse pool of co-workers from all around the world.

The Role

We are looking for a proactive and results-driven Digital Marketing Specialist| Ad Designer to join our team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive engagement, leads, and conversions.

Key Responsibilities :

• Create and control ads on Google Ads , ensuring campaigns are performance-driven and aligned with business goals.
• Create and control ads on Meta platforms (Facebook & Instagram), including audience targeting, budgeting, and optimization.
• Prepare detailed briefs for ad creatives , collaborating with designers and content creators to develop compelling visuals and messaging.
• Manage email marketing campaigns from planning to execution and analysis.
• Write engaging email subject lines and body copy tailored to different audience segments.
• Design and implement email templates in Brevo (formerly Sendinblue), ensuring responsive and visually appealing layouts.

Ideal Profile

Requirements :

Proven experience in digital marketing, including hands-on campaign management.

Strong knowledge of Google Ads and Meta Ads platforms.

Experience with email marketing tools, preferably Brevo.

Excellent written communication skills in English.

Ability to analyze campaign performance and make data-driven decisions.

Detail-oriented, creative, and able to manage multiple projects simultaneously.

Nice to Have :

Experience with A / B testing and conversion optimization.

Familiarity with basic graphic design tools or briefing processes.

What's on Offer?

Flexible working options

Strong opportunities to progress your career

Opportunity within a company with a solid track record of performance