Digital Marketing, SOLIDWORKS

TN France; Vélizy-Villacoublay; Sur place; EUR 40 000 - 70 000; Plein temps

Résumé du poste

An established industry player is seeking a skilled digital marketing professional to spearhead their online presence. This role involves crafting and executing innovative digital marketing strategies across platforms like YouTube and social media, while also creating compelling content to engage audiences. The ideal candidate will have a strong background in B2B marketing, experience with campaign management, and familiarity with tools like Adobe Creative Cloud. Join a dynamic team and make a significant impact in a collaborative environment focused on growth and brand awareness.

Qualifications

• 3 to 7 years of experience in B2B digital marketing.
• Knowledge of brand positioning and IT technology.
• Familiarity with major social media platforms.

Responsabilités

• Develop and manage digital marketing strategies across various channels.
• Create engaging content for blogs, YouTube, and social media.
• Track and evaluate marketing campaign results.

Connaissances

B2B digital marketing

Brand positioning

Social media marketing

Campaign management

Content creation

Outils

Adobe Creative Cloud

Camtasia

Description du poste

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EU work permit required:

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Job Reference:

4b022c3a4ceb

Job Views:

3

Posted:

24.04.2025

Expiry Date:

08.06.2025

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Job Description:

Role & Responsibilities

• Develop the digital marketing strategy and manage owned digital channels including YouTube, Blog, and our own user community site.
• Plan and run digital campaigns across all digital channels, including owned channels, social media, paid search, and paid media, to increase awareness and generate leads.
• Create written, video, and image content for owned digital media.
• Review sales and marketing assets such as web pages, whitepapers, eBooks, and emails to boost brand awareness and generate leads.
• Collaborate with agencies and/or INHA to set up campaigns.
• Track and evaluate marketing campaign results and manage the contact database.
• Support and collaborate in planning and executing marketing campaigns with local partners.

Qualifications

• 3 to 7 years of experience in B2B digital marketing.
• Knowledge of brand positioning and understanding of IT technology, digital media, and channel marketing.
• Familiarity with major social media platforms (YouTube, Facebook, Instagram, etc.) and related marketing campaigns.
• Experience managing external partners and/or agencies.
• Experience with video editing software like Adobe Creative Cloud (Photoshop, Premiere Pro) or Camtasia is a plus.
• Experience working in a multinational company is a plus.