Digital Manager

present of AI; Paris; On-site; EUR 55,000 - 85,000; Full time

Job summary

H Company is seeking a Digital Manager to lead the go-to-market efforts for online channels and the company website. The role emphasizes driving qualified leads through SEO, paid media, marketing automation, and robust analytics, while marketing technical AI products to developers and enterprise buyers.

The ideal candidate will align AI marketing tools with a demand generation strategy, optimize campaigns, and interpret results to steer channel investments.

Qualifications

• Candidates should have hands-on experience with search optimization, paid channels, and automation platforms.
• Strong analytics and measurement skills are required to connect campaigns to pipeline.

Responsibilities

• Own the website and online channels to generate qualified leads.
• Turn traffic into enterprise pipeline with data-driven decisions.
• Leverage AI tools to optimize campaigns while maintaining brand voice for developers and enterprise audiences.

Skills

SEO

Paid media

Marketing automation

Analytics

Lead generation

AI marketing tools

Job description

A Digital Manager in a go to market team typically owns the website and online channels to generate qualified leads. A strong candidate brings hands on experience with SEO, paid media, marketing automation, and analytics, and can turn traffic into enterprise pipeline. Since H Company builds AI agents that operate computer interfaces, the person should be comfortable marketing technical products to developer and enterprise audiences.

How it fits the AI era

AI changes digital marketing by automating campaign optimization, content personalization, and lead scoring, so the manager focuses more on strategy, creative testing, and interpreting results. Human judgment stays central for brand voice, audience insight, and deciding which channels deserve investment. The role becomes less about manual execution and more about directing AI tools and measuring what actually drives pipeline.

How it builds AI experience

Worth showing

• SEO and paid media
• Marketing automation
• Analytics and attribution
• Enterprise lead generation
• AI marketing tools

This is our own read, written from the employer's posting and the company's Spotlight. The employer's posting is the source of truth for the role.

About H Company