Data Analytics Manager

Artefact; Paris; Sur place; EUR 50 000 - 80 000; Plein temps

Résumé du poste

Join a forward-thinking company that is revolutionizing data-driven marketing. As a Data & Analytics Manager, you will lead diverse teams to deliver exceptional analytics solutions that drive business impact. With a focus on innovation and collaboration, you will enhance the agency's reputation in the digital marketing space. This role offers a unique opportunity to shape the future of marketing while working with top-tier clients and cutting-edge technologies. If you're passionate about data and eager to make a difference, this is the perfect opportunity for you!

Prestations

Daily challenges and learning opportunities

Exceptional team culture

Entrepreneurial environment

Qualifications

• 3+ years in a data-driven environment with a focus on analytics.
• Deep understanding of data marketing and digital marketing ecosystems.

Responsabilités

• Lead multidisciplinary teams to deliver high-quality data marketing projects.
• Develop analytics strategies and solutions for clients.

Connaissances

Data Analysis

Digital Marketing

Project Management

Statistical Analysis

Team Leadership

Fluency in French

Fluency in English

Formation

Master’s degree in Data Marketing

Outils

Google Analytics

Adobe Analytics

SQL

Python

R

DMP

DSP

Description du poste

Artefact is a new generation of data service provider specialized in data consulting and data-driven digital marketing.

Our purpose

Every day, we boost our clients' data transformation into business impact across the entire value chain of organizations.

Our strength

Our data services are based on a dual expertise: the combination of Artificial Intelligence and the business prowess acquired from our clients worldwide, such as AccorHotels, Orange, Carrefour, Engie, Samsung, L'Oréal, Nissan, and more.

Artefact's success stems from a unique mix of assets: cutting-edge data technologies, agile methodologies for fast delivery, and cohesive teams comprising top business consultants, data analysts, data scientists, data engineers, and digital marketing experts.

Artefact is:

• 13 offices in Paris, London, Shanghai, Dubai
• 4 practices: Data Consulting, Data Marketing Activation, and Creation

What you will be doing: Key responsibilities

As a Data & Analytics Manager, your role will include:

• Delivering the highest standards of quality on data marketing projects
• Leading multidisciplinary teams (consultants, data scientists, data analysts, software engineers, media traders)
• Developing industry-leading measurement and analytics projects to provide clients visibility across physical and digital customer journeys (online and offline)
• Planning, leading, and delivering advanced analytics strategies and solutions for clients, including ecommerce, third-party tool implementations, and advanced modeling
• Identifying and supporting the delivery of suitable statistical data analysis techniques to exceed performance expectations and maximize ROI
• Exploring automation techniques to create efficiencies and improve ROI, such as scripting tools and better reporting methods
• Acting as an internal consultant on analytics for significant projects, helping other teams shape optimal solutions
• Leading through pitch ownership and taking an analytics lead role in new business pitches

Data Marketing and Analytics Leadership

• Defining and communicating a clear strategy for the analytics team and its value to the agency
• Collaborating with data consultants to champion analytics development internally, externally, and within the wider marketing community
• Developing roadmaps for analytics offerings, processes, and best practices
• Establishing review and sign-off processes to ensure high-quality analytics work
• Enhancing Artefact's reputation as a leader in analytics within the digital marketing industry

Qualifications: Education & Experience

Having a Master’s degree in a data marketing-driven environment, you should have:

• At least 3 years of experience in a data-driven environment
• Deep understanding of the data marketing and digital marketing ecosystem, including data collection, campaign management, segmentation, performance tracking, dashboarding, attribution, and marketing mix modeling
• Experience or knowledge of digital marketing tools (DMP, DSP) and ecosystem building
• Fluency in French and English to communicate with local and international clients

Ideally, you are familiar with or interested in one or more of the following technologies:

• Advertising tools related to tracking and analytics (Google Analytics, Adobe Analytics, DMP, DSP, Adservers, DV360)
• Programming languages such as SQL, Python, and/or R

Additional Skills (Bonus)

• Knowledge of Cloud technologies (Google Cloud, Azure, AWS)

What we are looking for

• A Doer: you get things done and inspire your team
• An Analyst: you love data and believe decisions should be based on facts
• A Pragmatist: you seek practical and realistic solutions
• A Mentor: clients and colleagues seek your advice naturally
• An Adventurer: you are entrepreneurial and constantly exploring new business opportunities

Why you should join us

• Artefact is the place to build the future of marketing
• Progress: daily challenges and learning opportunities
• Culture: join an exceptional team
• Entrepreneurship: work with driven entrepreneurs committed to industry impact

Required Experience: Manager

Key Skills