Data Analytics Manager

LinkedIn Job Wrapping; Paris; Sur place; EUR 50 000 - 90 000; Plein temps

Résumé du poste

Join an innovative data service provider that specializes in transforming data into impactful business solutions. As a Data & Analytics Manager, you will lead multidisciplinary teams to deliver top-notch analytics projects, enhancing visibility across customer journeys. This role offers a unique opportunity to shape analytics strategies and drive performance improvements for clients. You'll work in a dynamic environment that fosters entrepreneurship and collaboration, making a significant impact in the digital marketing landscape. If you are passionate about data and eager to tackle new challenges, this is the perfect place for you to grow and succeed.

Prestations

Daily learning opportunities

Team culture

Entrepreneurial environment

Qualifications

• 3+ years in a data-driven environment with a focus on marketing.
• Deep understanding of data marketing and digital ecosystems.

Responsabilités

• Deliver high-quality data marketing projects and lead teams.
• Develop advanced analytics strategies for clients.

Connaissances

Data Analysis

Digital Marketing

Project Management

Statistical Analysis

Fluency in French

Fluency in English

Formation

Master's Degree in Data Marketing

Outils

Google Analytics

Adobe Analytics

SQL

Python

R

DMP

DSP

Description du poste

Artefact is a new generation of a data service provider specialised in data consulting and data-driven digital marketing.

Our purpose

Every day we boost our clients' data transformation into business impact across the entire value chain of organisations.

Our strength

Our data services stand on double expertise: the combination of Artificial Intelligence and the business prowess acquired from our customers around the world, such as AccorHotels, Orange, Carrefour, Engie, Samsung, L'Oréal, Nissan, etc.

Artefact's success comes from a unique mix of company assets: cutting-edge data technologies, agile methodologies for fast delivery, and cohesive teams assembling the finest business consultants, data analysts, data scientists, data engineers, and digital marketing experts.

Artefact is :

• 13 offices in Paris, London, Shanghai, Dubai
• 4 practices: Data Consulting, Data Marketing Activation, and Creation

What you will be doing: Key responsibilities

As a Data & Analytics Manager, your role will encompass:

• Delivering the highest standards of quality on Data marketing projects
• Piloting multidisciplinary teams (consultants, data scientists, data analysts, software engineers, media traders)
• Developing robust, industry-leading measurement and analytics projects that enable clients with visibility across physical and digital customer journeys (online and offline)
• Planning, leading, and delivering advanced analytics strategies and solutions for clients, including e-commerce, third-party tool implementations, and advanced modeling
• Identifying and supporting the delivery of suitable statistical data analysis techniques to provide recommendations for clients that exceed performance expectations and maximize ROI
• Exploring automation techniques that create efficiencies and improve ROI (both internally and for clients), such as scripting, tool development, or improved client reporting methods
• Acting as an internal consultant on analytics for significant projects, helping other teams to shape the best solutions
• Leading through pitch ownership and taking an analytics lead role on new business pitches

Data Marketing and Analytics leadership

• Leading data analytics development by defining and communicating a clear strategy for the team and the value it adds to the agency
• Collaborating with data consultants to champion analytics development and related platforms internally, externally to clients, and representing Artefact's position to the wider marketing community
• Leading and developing roadmaps for our analytics offerings, processes, and techniques, and developing best practice documentation
• Developing, reviewing, and signing off on processes to ensure analytics work is of the highest quality
• Ensuring Artefact is recognized as exceptional in analytics in the wider market, actively seeking to build its profile within the digital marketing community

Qualifications: Education & experience required

Having an academic level of education (Master's degree) in a data marketing-driven environment, you have:

• A minimum of 3 years of work experience in a data-driven environment
• Deep understanding of data marketing and digital marketing ecosystems and issues, including but not limited to data collection, campaign management, advanced segmentation, performance tracking, dashboarding, strategic attribution, marketing mix modeling, etc.
• Experience or knowledge of digital marketing toolsets (DMP, DSP) and ecosystem building
• Fluency in French and English to deal with French and international clients

Ideally, you have knowledge or interest in one or more of the following technologies:

• Advertising tools linked to tracking and/or analytics in a marketing context (Google Analytics, Adobe Analytics, DMP, DSP, Adservers, DV 360, etc.)
• One or two programming languages among SQL, Python, and/or R

As a bonus, you have:

• Knowledge of Cloud technologies (Google Cloud Platform, Azure, AWS, etc.)

What we are looking for

• A Doer: you get things done and inspire your team to do the same
• An Analyst: you love data and believe decisions should be based on facts
• A Pragmatist: you seek practical and realistic solutions
• A Mentor: clients and colleagues seek your advice naturally
• An Adventurer: you are entrepreneurial and constantly looking for business opportunities

Why you should join us

• Artefact is the place to build the future of marketing
• Progress: daily new challenges and learning opportunities
• Culture: be part of the best team imaginable
• Entrepreneurship: join a team of driven entrepreneurs committed to industry impact

Required Experience:

Manager

Key Skills