CRM Project Manager HF

Septodont; Paris; Sur place; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading dental products company is seeking a CRM Project Manager in Paris to enhance customer relationships through effective lead management strategies. The ideal candidate has a background in digital marketing, strong analytical skills, and proficiency in CRM tools. Responsibilities include managing marketing CRM, executing email campaigns, and collaborating with cross-functional teams to drive business growth. This role offers a dynamic environment with various benefits, including profit-sharing bonuses and teleworking reimbursement.

Prestations

Profit-sharing and incentive bonuses

10 days of RTT (reduced working time)

55% reimbursement of Navigo travel pass

Compensated teleworking

Mutual insurance

Meal vouchers

Works council

Qualifications

• At least 2 years in digital marketing related to lead acquisition and management.
• Experience in configuring and customizing CRM tools.
• Professional proficiency in both English and French.

Responsabilités

• Deploy lead nurturing tactics to enhance commercial effectiveness.
• Manage daily Marketing CRM and integrate with Sales CRM.
• Implement and analyze email marketing campaigns.

Connaissances

Proficiency in CRM tools

Experience in lead management

Strong analytical skills

Professional proficiency in English

Proactive team player

Formation

Masters or bachelor's in digital marketing

Outils

Salesforce

HubSpot

Power BI

Google Analytics

Description du poste

General information

Reference

2025-2231

Category

Sales & Marketing - Marketing

Job Title

CRM Project Manager H / F

Company Details

The Septodont Group is a world leader in the development manufacturing and distribution of innovative dental products. Based in France the Group employs more than 2000 people and has production sites in France India North and South America as well as an international distribution network covering more than 150 countries.

Every second 20 dental anesthetic procedures are performed worldwide using Septodont products. The Group produces 600 million anesthetic cartridges and 200 million dental needles each year representing more than half of global production.

At Septodont employees are at the heart of performance. The Group is committed to talent development diversity and inclusion and offers a responsible and stimulating working environment.

Job Summary

As part of our fast-paced digital transformation Septodont is seeking a CRM Project Manager to join the Global Digital Marketing team reporting directly to the Senior Digital Marketing Manager.

Positioned at the core of our global digital marketing strategy your mission will be to help build stronger more direct relationships with our customers. You will play a key role in driving business growth by executing lead nurturing strategies and optimizing the conversion funnel to deliver high-quality leads to sales teams across markets.

Our dynamic cross‑functional Digital Marketing team is part of the Global Downstream Marketing Team alongside Product Marketing and Corporate Branding.

Responsibilities

• Deploy and optimize lead nurturing and lead generation tactics to deliver qualified leads to sales teams and enhance overall commercial effectiveness.
• Manage the Marketing CRM daily and ensure seamless integration with the Sales CRM and key lead generation channels (META, Google brand websites).
• Implement and oversee email marketing campaigns across all stages of the customer journey.
• Improve campaign performance through A/B testing data analysis and actionable insights.
• Suggest CRM enhancements (data capture personalization reporting) and leverage data for advanced segmentation and targeting.
• Monitor and analyze results to refine lead nurturing strategies and boost conversion.
• Collaborate closely with internal stakeholders including Digital Marketing, Product Marketing, IT, and Business Intelligence teams as well as external partners to successfully manage projects.

Benefits

• Profit-sharing and incentive bonuses
• Target-based bonuses
• 10 days of RTT (reduced working time) per year
• 55% reimbursement of Navigo travel pass
• Compensated teleworking
• Mutual insurance
• Meal vouchers
• Works council

The position is based in Paris 12th arrondissement (Nation).

Qualifications

• Degree: Masters or bachelors in digital marketing, Business Information Systems or related fields. CRM certifications are a plus.
• Experience: At least 2 years in digital marketing with a track record in lead acquisition, lead management and customer retention.
• Technical skills: Proficiency in CRM and/or marketing automation tools (e.g., Salesforce, HubSpot, Microsoft Dynamics, Adobe Marketing Cloud) including configuration, customization and system setup.
• Knowledge of sales enablement platforms is appreciated.
• Strong understanding of online acquisition channels (email marketing, SEA, Social Ads, SEO).
• Analytical skills (Excel, Power Query, DAX) and familiarity with reporting tools (Looker Studio, Google Analytics, Power BI) with the ability to interpret data and transform insights into actionable improvements for processes and campaign performance.
• Languages: Professional proficiency in English and French (spoken and written).
• Soft skills: Proactive, solution‑oriented team player, excellent communication skills (frequent presentations) and ability to work in an international environment.
• Additional assets: Experience in CRO and knowledge of compliance and data privacy regulations in the healthcare/pharmaceutical sector.

Contract Type

Permanent

Employment Type

Full‑Time

Vacancy

1

Job Location

Paris, France (127 boulevard Diderot 75012)