Creative strategy & brand positioning Intern - January 2027

Pernod-Ricard; Paris; On-site; EUR 16,000 - 17,000; Part time

Benefits offered by this job

Company restaurant

Coursera training platform access

Masterclasses & conferences

Job summary

Pernod Ricard invites a Creative Strategy Intern to join the Culture & Creative Centre of Expertise in Paris for January–June 2027. You will help craft brand universes, support tools and methodologies, and assist in project planning for design initiatives like packaging revamps and retail experiences.

Fluency in English and French is required, with a strong interest in culture and brand storytelling. Based at The Island, the central Paris office, you will work across consumer foresight,

Qualifications

• Master’s degree in Business or equivalent, ideally with marketing/communication specialization.
• First 6-month internship in a similar role, ideally in an agency.
• Fluent in English and French; strong communication skills.
• Experience with Pack Office; Adobe Suite and AI image tools are a plus.
• Strong interest in culture, creativity, and brand culture.

Responsibilities

• Support creation of brand universes and brand identity guidelines.
• Contribute to planning and project management for design projects (packaging, retail, events).
• Assist in department roadmap development and ongoing improvements of workflows.

Skills

Pack Office

Adobe Suite

AI image generation tools

Fluent English

Fluent French

Strong communication

Creative thinking

Structured & autonomous

Collaborative mindset

Education

Master’s degree in Business or equivalent

Tools

Adobe Suite

AI image generation tools

Job description

Job DescriptionWant to join the world's leader in premium wines & spirits and contribute to the prominence of iconic brands such as Absolut Vodka, Havana Club, Beefeater, Jameson, Chivas or Perrier-Jouët?Pernod Ricard is looking for a Creative Strategy Intern for 6 months from January to June 2027. You will be based at the Island, our office in central Paris (Saint Lazare Train Station, Paris 8).You will work within the Culture & Creative Centre of Expertise, who works as an internal agency to elevate Pernod Ricard brands, crafting distinctive and impactful brand universes. The C&C COE gathers various expertise’s such as building brand identity strategies, packaging and space design, collaborations with talents, or visual campaigns. As a member of our team, you will have the opportunity to work for various brands and tackle different positioning challenges.Your key missions:Brand Universe CreationYou will support the creation of brand universes (guidelines for brand identity and attitude) through strategic planning in close collaboration with consumer foresight, creative, and marketing teams.You will support the elaboration of tools and methodologies such as Creative Platforms to build our brands in a consistent, timeless, and sustainable way across the group.You will apply your creativity to conduct inspiration and analyze competitive benchmarks.Project Management & PlanningYou will co-build project planning by aligning with local Culture & Creative and Marketing brand teams on deliverables, priorities, and timelines.You will follow up on project management, specifically for Design projects (e.g., packaging revamp and innovation, retail, brand homes, and events), including supporting budget and timeline planning for incoming briefs and organizing regular meetings for ongoing projects.Department DevelopmentYou will take part in the construction of the roadmap and support the continuous improvement of our ways of working.If you recognize yourself in the description below, don’t wait to apply!You are pursuing a Master’s degree in Business or equivalent, ideally with a specialization in marketing or communicationYou have a first 6-month internship in a similar role, ideally in an agencyYou know how to use the Pack Office; experience with Adobe Suite and AI tools for image generation is a plus.You have a strong interest in culture, creativity, and brand culture, with an ability to spot the latest trends.You have strong communication skills, great creative thinking and are structured, autonomous and with a strong collaborative mindset.You are fluent in English and French.And you'll benefit from these advantages:Gross salary from 1410€ (Bac +4 and gap year) to 1550€ (Bac +5) per monthCompany restaurantUnlimited access to the Coursera training platform to enhance your experience.Employee events (Masterclasses, conferences, etc.)All in a friendly, supportive environment that will help you to progress and build a solid professional network: 92.2% of our interns and alternates recommend us as an employer (Happy Trainees 2025)!Job Posting End Date:Target Hire Date:2027-01-04Target End Date:2027-06-30