Creative Marketing Manager

Jobgether SRL; France; Remoto; EUR 60.000 - 90.000; Tempo pieno

Vantaggi offerti da questo lavoro

Fully remote

Flexible schedule

20 days annual leave

5 paid sick days

Professional growth

Descrizione del lavoro

Jobgether SRL seeks a Creative Marketing Manager in France to shape advertising concepts for an innovative wellness product. You will drive campaigns across Meta platforms, collaborating with designers and editors to turn insights into impactful ideas and continuously improve performance.

The role emphasizes research-driven creative development, testing, and market-specific positioning across international audiences, with a flexible fully remote setup and a schedule aligned to UTC+3 evenings.

Competenze

• Minimum 2 years in marketing, advertising, copywriting, content creation, or creative strategy.
• Strong copywriting skills with audience-focused messaging.
• Experience creating advertising concepts, campaign ideas, or marketing strategies.
• Ability to research competitors and translate findings into actionable insights.
• Balance of creative thinking and analytical skills; eager to test and improve.
• Good understanding of Meta advertising ecosystem and paid social campaigns.
• Experience with international markets, especially US or Europe.
• Health/wellness or self-improvement domain experience preferred; non-health Ukrainian market experience will not be considered.
• Upper-intermediate English or higher, with clear written and verbal communication.
• Strong organizational skills and ability to manage creative work independently.

Mansioni

• Develop innovative advertising concepts for paid campaigns, primarily across Facebook and Instagram.
• Research competitors, market trends, and high-performing advertisements in health, wellness, lifestyle, and self-improvement sectors.
• Create concepts for video and image ads, including UGC formats and storytelling-driven campaigns.
• Write compelling hooks, headlines, primary ad copy, and messaging tailored to different audiences.
• Collaborate with designers, video editors, and marketing team members to bring concepts to life.
• Plan and coordinate creative testing to evaluate concepts, messaging, and angles.
• Analyze creative performance, identify patterns, and recommend data-informed improvements.
• Develop fresh ideas for product positioning and adapt concepts to different markets and audience motivations.

Conoscenze

Copywriting

Creative thinking

Campaign concepts

Research

Analytics

English proficiency

Organization

Descrizione del lavoro

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Creative Marketing Manager based in France.

Join a fast-growing HealthTech environment at the intersection of wellness, artificial intelligence, and self-improvement. In this role, you will shape advertising concepts for an innovative wellness product in active development, helping it connect with audiences across international markets. You will combine creative thinking, competitor research, and performance analysis to develop compelling campaigns, primarily for Meta platforms. Working closely with designers, editors, and marketing specialists, you will turn insights into impactful creative ideas and continuously improve campaign effectiveness. This is an opportunity to influence product positioning, experiment with new advertising formats, and contribute to the growth of a global wellness product.

Accountabilities

• Develop innovative advertising concepts for paid campaigns, primarily across Facebook and Instagram.

• Research competitors, market trends, and high-performing advertisements in the health, wellness, lifestyle, and self-improvement sectors.

• Create concepts for video and image ads, including user-generated content (UGC) formats and storytelling-driven campaigns.

• Write compelling hooks, headlines, primary ad copy, and messaging tailored to different audiences.

• Collaborate with designers, video editors, and marketing team members to bring creative concepts to life.

• Plan and coordinate creative testing to evaluate different concepts, messaging, and advertising angles.

• Analyze creative performance, identify patterns, and recommend data-informed improvements.

• Develop fresh ideas for product positioning and adapt advertising concepts to different markets, audience segments, and customer motivations.

Requirements:

• At least 2 years of experience in marketing, advertising, copywriting, content creation, or creative strategy.

• Strong copywriting skills and the ability to develop persuasive, audience-focused advertising messages.

• Experience creating advertising concepts, campaign ideas, or marketing strategies.

• Proven ability to research competitors, recognize successful advertising patterns, and translate findings into actionable insights.

• A balance of creative thinking and analytical skills, with an interest in testing and continuous improvement.

• Good understanding of the Meta advertising ecosystem and paid social campaigns.

• Experience working with international markets, particularly the United States or Europe.

• Relevant experience in health, wellness, lifestyle, or self-improvement is essential; candidates whose experience is limited to the Ukrainian market outside the health industry will not be considered.

• Upper-intermediate English proficiency or higher, with the ability to communicate ideas and present research clearly.

• Strong organizational skills, initiative, ownership, and the ability to manage creative work independently.

Nice to have:

• Experience collaborating with UGC creators or influencers.

• Experience marketing mobile applications.

• Understanding of web funnels, conversion psychology, and user behavior.

• Experience developing creative strategies for paid acquisition.

• Ability to identify compelling advertising angles and define distinctive product positioning.

• Familiarity with US audiences and the communication styles that resonate in the US market.

Benefits:

• Fully remote work, with flexibility to organize your workweek independently.

• A working schedule aligned with 2:00 PM-10:00 PM UTC+3 (EEST).

• Autonomy over your workflow, with an emphasis on timely reporting and delivery.

• 5 paid sick days.

• 20 days of paid annual leave after the probationary period.

• The opportunity to contribute to an emerging wellness product and develop your expertise in international HealthTech marketing.