Content Manager (F/M)

Modjo (ex-Ringo); Paris; Sur place; EUR 45 000 - 60 000; Plein temps

Avantages offerts par ce poste

Competitive salary based on experience

25 days paid holidays + RTT

Meal allowance

50% transportation coverage

Health insurance

Sport partnerships

Résumé du poste

Modjo (ex-Ringo) is hiring an Inbound Content Manager in Paris to develop and manage their content strategy from scratch. The role requires at least 3–4 years of B2B SaaS marketing experience, fluency in English and French, and an ability to produce strategic, audience-specific content. You will oversee various marketing formats, utilize AI for content production, and work closely with cross-functional teams. Benefits include competitive salary, paid holidays, and health insurance.

Qualifications

• Minimum 3–4 years of experience in B2B SaaS content marketing.
• Ability to adapt content for different buyer profiles.
• Strong understanding of marketing workflows and content measurement.

Responsabilités

• Define and own Modjo's inbound content strategy.
• Produce high-quality content that engages audiences.
• Analyze KPIs and optimize content strategy.

Connaissances

Content strategy

B2B SaaS marketing

AI utilization

Sales concepts

Design basics

Fluency in English and French

Outils

Modjo

HubSpot

Webflow

Figma

Semrush

Notion

Gemini/Dust

Description du poste

About the Role

We're looking for our first Inbound Content Manager to build Modjo's content engine from the ground up. You'll own the full content cycle — we are looking for someone who can think strategically, tailor content to specific audiences, bring assets to life, and drive their activation. The marketing stack you’ll use: Modjo, HubSpot, Webflow, Figma, Semrush, Notion, and Gemini/Dust.

1 - Define and own Modjo's inbound content strategy

• Build a content strategy rooted in Modjo's core ICPs and personas.
• Define the content mapping: what content, for which buyer profile, at which stage of their buying journey.
• Own the editorial calendar across all formats: blog, newsletter, LinkedIn, gated content.
• Guarantee consistency in voice, tone, and editorial angles across everything Modjo publishes.

2- Produce content that earns attention

Create the assets that make Modjo worth paying attention to:

• Customer Stories: Interview customers, structure narratives that prove Modjo's impact in the real world, adapt stories for different verticals or company profiles.
• Webinars: Design topics that attract the right accounts, orchestrate the format, handle production — events worth attending.
• Ebooks & Guides: Structure an argument, write with clarity, package knowledge in formats worth downloading.

What matters here: editorial quality. Content that's genuinely useful, not content that checks a box.

3 - Put content to work

The content you produce shouldn't sit in a folder. It should move accounts.

• Marketing channels: LinkedIn or blog, use the assets you've built to feed a consistent content presence that drives engagement and brings qualified traffic.
• Work with Demand Gen: Supply the right content for ads, email campaigns and nurturing sequences aimed at specific accounts.
• Own the KPIs: Beyond tracking 'what works,' you’ll analyze the drivers of engagement for each audience segment, identifying winning patterns to optimize and scale our content strategy.

The central question you'll answer: Is this content moving accounts forward?

4 - Scale production with AI

• Use AI to produce more — without producing less carefully.
• Personalize one asset for multiple audiences without rebuilding it from scratch.
• Test and implement the best AI tools: scriptwriting, video generation, localization, subtitling.

Success After 12 Months Means

• A library of Customer Stories covering Modjo's priority verticals and buyer profiles.
• Webinars that attract the right accounts — and that we can measure.
• Gated content (ebooks, guides) generating qualified leads.
• A consistent, regular LinkedIn presence tied to substantial assets.
• Smooth collaboration with Marketing, Sales and Account managers teams: content is used, not stored.

Who You Are

• You have minimum 3–4 years of experience in B2B SaaS content marketing.
• You're comfortable with sales, RevOps, SaaS, or go-to-market topics— or genuinely curious to master them.
• You're a doer with a strategic mindset.
• You know how to adapt a message for different buyer profiles — not just produce generic content.
• You understand how content fits into a marketing workflow (marketing automation, email sequences) — you don't need to be technical, but you know how the pieces connect.
• You measure what you produce — and change course when something doesn't work.
• You want to build, not inherit — "from scratch" doesn't scare you.
• You use AI as leverage, not as a crutch.
• You are fluent in English and French.
• You are comfortable with design and basic video editing.

Why This Role Matters

Content is the first conversation Modjo has with an account — before a salesperson ever picks up the phone.

As our first Inbound Content Manager, you'll define what that conversation sounds like, and whether it's worth continuing.

The difference between a company that creates content and a company that uses content to grow is this role.

You'll Have the Chance To

• Build Modjo's content library from zero — and see every asset put to real use.
• Work directly with customers to co-create Customer Stories that matter.
• Experiment freely with formats and AI tools.

What we offer: Practical Information & Perks

• A key role in a fast-growing B2B SaaS company
• Strong autonomy and direct access to decision-makers
• A culture that values clarity, impact, and smart execution
• Competitive salary based on experience
• Paid holidays: 25 days + RTT days.
• Meal allowance through the Swile card and 50% coverage for public transportation card.
• Health insurance through Alan
• Sport with Wellpass and bike partnerships with Beetogreen.
• Work from our centrally located Paris office (75003).

Practical details:

• Start date: ASAP
• Location: Paris (75003)
• Contract: CDI