CHARGE.E DE MISSION MARKETING

Agence Française de Développement; Paris; Sur place; EUR 60 000 - 80 000; Plein temps

Résumé du poste

L'Agence Française de Développement recrute un professionnel en marketing pour un contrat de 6 mois, à partir d'octobre 2025. Vous serez responsable de soutenir les actions de marketing B2B, d'analyser le positionnement de l'AFD et de contribuer à des initiatives innovantes. Une expérience dans le secteur bancaire ou la coopération internationale est un plus. Rejoindre l'AFD, c'est participer à une mission de développement durable et à la promotion de la solidarité internationale.

Qualifications

• Expérience significative dans un service marketing.
• Fluente en français et anglais, espagnol est un plus.
• Capacité à travailler en mode projet dans un environnement international.

Responsabilités

• Soutenir les besoins marketing B2B et coordonner les actions de communication.
• Analyser le positionnement de l'AFD et préparer des rapports.
• Gérer la création de programmes de formation en marketing.

Connaissances

Rigueur

Créativité

Compétences interpersonnelles

Travail en équipe

Compétences en communication

Formation

Diplôme d'une grande école de commerce, IEP ou université Bac +4/5

Outils

MS Office

Description du poste

JOB TITLE

What will be your role?

1. Support the network in its B2B marketing needs: Ensure coordination and implementation of B2B communication actions with field agencies and other Group subsidiaries (Proparco and EF) in line with the Group's Strategic Orientation Plan and marketing strategy; produce and deploy tools dedicated to promoting the AFD Group's offerings to various target audiences; work closely with service providers to implement visibility tools in different languages.
2. Analyze AFD's positioning: Conduct weekly monitoring using the AFD Watch tool and prepare a monthly report on key points concerning AFD and a panel of development institutions; carry out and contribute to thematic benchmarks.
3. Support other divisions through cross-functional activities: Participate in financial innovation discussions and contribute to implementing selected initiatives; help enhance and expand the marketing service offerings.
4. Manage the dissemination of marketing and communication tools: Develop and support the creation of training programs in B2B marketing and communication as part of AFD's overall training plan; supervise and contribute to the creation of training sessions to meet operational needs; support the upskilling of operational actors in B2B marketing and communication; manage the animation of the offer and investor pages on afd.fr and enhance their visibility to clients and prospects; animate the marketing community of practice within AFD.

Who are we looking for?

• Business School, IEP, or University graduate with Bac +4/5 level
• Significant experience in a marketing department
• Experience in the banking sector or international cooperation is a plus
• Excellent command of MS Office suite
• Fluent in French and English, both written and spoken; Spanish is a plus
• Rigorous and creative
• Ability to work in project mode within an international environment
• Enjoy teamwork and have good interpersonal skills

Contract: 6 months starting October 2025

Which team will you join?

In the context of the Group AFD's growth and visibility, the Communication Department (CMN) aims to be accountable for actions and results in France, raise awareness and educate about development and international solidarity, promote B2B communication within the network, and internal communication. The REO division supports and collaborates closely with other CMN units, focusing on support activities for operational teams and agency networks. The B2B marketing and communication team within REO is responsible for producing visibility tools for the Group's offerings, supporting promotional activities, and analyzing the Group's positioning. Under the authority of the Marketing Manager, the role primarily involves supporting the network, operational departments, mobilization and partnership, and finance departments with their B2B marketing and communication needs.

Why join the French Development Agency?

Joining AFD means contributing to building a shared world—our Group’s mission. A world in common is one that preserves and defends five great common goods: the planet, social bonds, peace, partnerships, and economic prosperity.