CDI - Manager Marketing Opérationnel (F/H/X)

TN France; Neuilly-sur-Seine; Sur place; EUR 40 000 - 80 000; Plein temps

Résumé du poste

An innovative firm is seeking an Operational Marketing Manager to lead marketing strategies and projects that inspire customers and empower teams. This role involves developing omnichannel campaigns, analyzing results, and collaborating with various teams to enhance brand visibility. If you're passionate about marketing and ready to make a significant impact in a dynamic environment, this position offers the perfect opportunity to showcase your skills and contribute to a forward-thinking organization.

Qualifications

• Experience in developing marketing strategies and campaigns.
• Strong project management skills with a focus on collaboration.

Responsabilités

• Develop and implement marketing strategies for the category.
• Coordinate omnichannel marketing projects and analyze results.

Connaissances

Marketing Strategy

Project Management

Digital Marketing

Data Analysis

Formation

Bachelor's Degree in Marketing

Master's Degree in Business Administration

Outils

CRM Software

Social Media Platforms

Data Analytics Tools

Description du poste

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Client:

Sephora

Location:

Neuilly-sur-Seine, France

Job Category:

Other

EU work permit required:

Yes

Job Reference:

b8d32e0ad7d3

Job Views:

1

Posted:

29.04.2025

Expiry Date:

13.06.2025

Job Description:

Operational Marketing Manager (M/F/X)

At Sephora, we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the EXTRAORDINARY in each of us.

As part of the Omnichannel Operational Marketing team, the role of the Operational Marketing Manager EME is key to the implementation of Sephora's institutional activations and projects. He/she develops retail and digital marketing projects considering all touchpoints to create enchanting and successful campaigns for clients and the business.

You will excel and enjoy this position if you are ready to actively handle the following missions:

Category strategy

• Contribute to building the marketing strategy for the category in collaboration with the Offer team and digital marketing experts (CRM, social media, brand marketing, media, etc.) and retail.
• Lead major merchandising changes for the category with the visual merchandising team.
• Grow the category in Europe.

Institutional animation development:

• Contribute to the creation of omnichannel animation concepts and manage their development, from brief to country delivery. Prepare agency briefs. Engage 360° teams (studio, digital, social media, CRM, Offer, merchandising, training, etc.) to deploy strong and innovative activation schemes. Coordinate tests, order tracking, and production. Prepare meetings with up-to-date and precise presentation materials, draft meeting summaries, etc. Develop studio briefs (retail + digital). Lead and coordinate the construction of animation product assortment with the category managers.
• Analyze the deployment and results of activations and lead the creation of these 360 reports to then propose recommendations.
• Monitor market practices and innovations to constantly improve our animations.

Institutional Projects

• Define the marketing strategy for the category outside of peak commercial periods.
• Lead and design the activation plan for institutional messaging of the brand in retail and digital channels.
• Analyze the deployment and results of activations and lead the creation of a comprehensive report to propose recommendations.

Country support:

• Be the key contact for countries in the deployment of animations and in the region.
• Ensure constant exchanges to help them and take their feedback on the implementation of animations.
• Supervise local implementations.
• Share insights and best practices.

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