CDD - International Marketing Project Manager EMEA & NA | Byredo

Puig SL; Paris; Hybride; EUR 60 000 - 90 000; Plein temps

Résumé du poste

Puig SL in Paris is seeking an International Marketing Project Manager EMEA & Americas with a strong operational marketing focus. You will translate global strategies into local initiatives, collaborating with global brand functions and local market teams to ensure aligned, effective execution and brand protection.

You will support go-to-market strategies, build relationships across EMEA & Americas, coordinate asset delivery, and drive local moments and product initiatives with cross-functional

Qualifications

• Around 4 years of experience in Operational Marketing or Trade Marketing, preferably in luxury fashion/beauty.
• Fluent in English; French is a plus.
• Strong communication and stakeholder management skills.

Responsabilités

• Support development and delivery of go-to-market strategies for EMEA & Americas.
• Coordinate with local markets to align marketing plans with global initiatives.
• Manage day-to-day market requests and asset coordination.
• Lead planning and execution of local moments or product initiatives.

Connaissances

Operational Marketing

Trade Marketing

English fluency

Multitasking

Analytical skills

Formation

Bac+4/5 degree

Outils

Microsoft Office (PowerPoint, Excel, Word)

Description du poste

CDD - International Marketing Project Manager EMEA & NA | Byredo

Paris, FR

ABOUT THE JOB

We are looking for an International Business Development Project Manager EMEA & Americas, with an operational marketing focus, to join BYREDO’s Global team. Reporting to the International Business Development Manager EMEA & Americas, you will help translate global strategies into relevant and impactful local initiatives across the regions. You will act as a key link between global brand functions and local market teams, ensuring strong alignment, efficient execution and consistent protection of the brand image.

• Support the International Business Development Manager in developing and delivering go-to-market strategies for EMEA & Americas, aligning local marketing plans and priorities with global strategic initiatives to support commercial objectives and generate growth while protecting the brand image.
• Build strong relationships with local teams across EMEA & Americas, with a particular focus on key markets, and support them in the development of local marketing plans and initiatives.
• Coordinate and monitor day-to-day market requests, including new product information, animations, samples, communication tools and visual assets.
• Lead the planning, kick-off and execution of selected local moments or product initiatives developed in response to specific market needs.

360° Toolkits, Guidelines & Cross-Functional Coordination

• Gather and consolidate regional and market needs to provide input into the development of global 360° toolkits.
• Guide cross-functional teams to ensure that global tools and assets are relevant, realistic and actionable for local markets.
• Support the development of tools and guidelines that enable markets to execute initiatives consistently and effectively.
• Coordinate closely with Marketing Development, Communications, Education, Ecommerce, Consumer Experience, CRM, Visual Merchandising, Demand Planning and Supply Planning teams.

Forecasting, Media & Activations

• Support forecasting sessions for each new initiative, ensuring local teams receive complete and timely information by coordinating with Marketing Development, Demand Planning and Supply Planning.
• Follow up forecast quantities by market and initiative once each forecasting session is closed.
• Support the definition of global media strategies and guidelines, helping markets adapt plans to the most relevant channels and placements to maximize exposure and awareness.
• Support the organization of major PR events, KOL and influencer activations, VIC initiatives and store-opening activations in partnership with Communications, Consumer Experience, CRM and Visual Merchandising teams.
• Analyze post-launch and campaign performance from both quantitative and qualitative perspectives, highlighting key learnings and recommendations.
• Conduct market analysis to deepen understanding of local trends and consumer purchasing behaviors.
• Identify gaps and anticipate new opportunities and market needs to inform future plans and initiatives.

YOUR KEY INTERLOCUTORS FOR ALL OF THE ABOVE

• International Business Development Manager EMEA & Americas
• Marketing Development, Communications, Education, Ecommerce, Consumer Experience, CRM and Visual Merchandising Brand teams
• Demand Planning and Supply Planning Global teams
• Local and regional market teams across EMEA & Americas

Profile

• You hold a Bac +4/5 degree from a business school or an equivalent university program.
• You have around 4 years of experience in Operational Marketing or Trade Marketing, ideally in the luxury sector, particularly Fashion and/or Beauty.
• You have previous exposure to EMEA and/or Americas markets.
• You are fluent in English; French is a plus.
• You are proficient in Microsoft Office, especially PowerPoint, Excel and Word.
• You have strong analytical skills and are comfortable working with both quantitative and qualitative performance data.
• You are proactive, dynamic, curious, adaptable and enthusiastic.
• You are a natural multitasker who can manage several processes and stakeholders while maintaining a high level of quality and consistency.
• Your communication and interpersonal skills help you build trusted relationships and align diverse stakeholders.
• You combine analytical thinking and attention to detail with a pragmatic, solution-oriented mindset.
• You are comfortable working independently, taking ownership and adapting quickly in a fast-paced international environment.
• Bonus points: you bring genuine curiosity for luxury, culture, creativity and evolving consumer behaviors.

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