Brand Manager Aesthetics - France & Benelux

AbbVie Inc; Courbevoie; Hybride; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A global biopharmaceutical company is looking for a Brand Manager Aesthetics for France & Benelux. This role requires at least 5 years of B2B2C marketing experience in the Aesthetics sector, fluency in local language and English, and a strong ability to develop marketing strategies and customer relationships. As a key member of the marketing team, you'll ensure effective implementation of marketing plans that resonate with consumers. The position also allows for work-from-home flexibility two days a week.

Prestations

Work-from-home flexibility (up to 2 days a week)

Gym access on-site

Company restaurant

Qualifications

• Minimum of 5 years of Marketing B2B2C experience in Aesthetics industry.
• Integrity in patient safety and product quality.
• Ability to cultivate strong customer relationships.

Responsabilités

• Develop and implement local marketing plans for Medical Aesthetics.
• Analyze competition to make brand recommendations.
• Define and implement digital marketing strategy.

Connaissances

Fluency in local language

Fluency in English

Marketing strategy development

Customer relationship management

Market analysis

Formation

PhD or University Degree (preferably Business/Marketing or Science)

Description du poste

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio.

For more information about AbbVie, please visit us atwww.abbvie.com. Follow @abbvie onX,Facebook,Instagram,YouTube,LinkedInandTik Tok.

Job Description

Allergan Aesthetics, an AbbVie Company,is recruiting a Brand ManagerAesthetics - France & Benelux reporting to the Marketing Director France & Benelux.

By integrating AbbVie, as Brand ManagerAesthetics - France & Benelux, you will play a pivotal role in bringing impactful medicines to people throughout the world by proactively hold direct responsibility for the development and effective implementation of a local marketing plan for the product(s) within Medical Aesthetics. Key member of the National/International Region MA Marketing team provides input to International (region) marketing planning and leads the in-country Franchise activities to ensure close alignment between International (region) brand strategy and local implementation within country. Develop and direct local campaigns and events to provide value-added content.

Main responsibilities:

• Manage and analyze the insights and the competition to make recommendations to manage the brands.
• Develop the launch strategies, and marketing strategies, involving consumers through their brand experience.
• Manage the category/s of products based on field insigts, market insights and competition and deploy the activation plan.
• Implement the commercial strategy hand in hand with the commercial and training teams, coordinate the deployment of the appropriate supports (tools, DSA, in-clinics materials, ...).
• Define marketing strategy mix for the category (IMC/ POS /Digital /Retail/ CRM/ Medical Visit).
• Analyze market trends and competition to identify opportunities within the category.
• Guarantee brand identity and heritage to ensure all actions are consistent with the common objective and enrich the brand.
• Deploy the brand plan for every slot trade and adaptation of communication media (POS visibility, images, websites).
• Define and implement the digital marketing strategy creating a new environment and promoting the client-laboratory link in different communication channels
• Analyze consumer insights and competition to make recommendations to managers.
• Collaborate with field forces, customers and partner agencies to ensure the success of marketing strategies.
• Analyze KPI and market performance.

Qualifications

• Preferred qualifications would be a PhD or University Degree or equivalent (preferably Business/Marketing or Science).
• minimum of 5 years of Marketing B2B2C experience in Aesthetics industry.
• Fluency in local language and in English (written and verbal) – another language could be appreciated.

• Integrity First: Ensure patient safety and uphold product quality consistently,
  never compromising on compliance and always acting with integrity.

• Build Connections: Cultivate strong relationships with customers, form valuable
  external partnerships, and collaborate across teams to achieve goals
  efficiently.

• Innovate with Passion: Shape the future by discovering innovative solutions and
  passionately supporting impactful ideas.

• Achieve Excellence: Take initiative, aim to excel, and contribute meaningfully
  every day.

• Customer Trust: Develop trust through strong customer-focused relationships.
  Adaptable Planning: Exhibit the ability to work under pressure and adapt to
  change effectively.

Additional Information

Regardless of your area of expertise: medical, regulatory, market access, human resources, legal, marketing, communication... at AbbVie, you will find exciting challenges and opportunities to explore new career paths.

From a practical point of view and daily work life: we are currently located in La Defense; however,AbbVie France will be relocating to 5/13Bd de la République, 92100 Boulogne-Billancourt by the end of 2025. The new premises along the Seine will host the France and Europe teams, both therapeutic and aesthetics, in two newly renovated seven-story buildings within a campus of four buildings.

Each floor will be equipped with meeting rooms and relaxation areas to promote collaboration and informal exchanges. The premises will also have outdoor spaces, including a green inner courtyard and a private rooftop with a view of the Seine, exclusively for AbbVie employees.

Numerous services will be offered on-site: car and motorcycle parking with electric charging stations, bicycle storage, company restaurant, gym, as well as concierge service.

Located in a dynamic and lively district with many amenities, our future offices will beeasily accessible by public transportwith subway line 9, RER C, and buses 126, 189 and 289. In the future, it will also be accessible by subway line 15.

Since 2015, AbbVie has been recognized as aGreat Place to Work. We are in thetop 5 companieswhere it is good to work. We are also one of the few companies to be awarded the“Best Workplace for Women”award, which recognizes the abilityof companies to take into account major societal issues such as gender equality.

At AbbVie, we value work-life balance.We offer the possibility to work from home up to 2 days a week,according to the terms defined in our collective agreement. Join us to be part of a diverse and collaborative team.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visithttps://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html