BlackBerry QNX- Senior Manager, Product Marketing (Industrial Sector)

QNX Software Systems; Toulouse; Sur place; EUR 60 000 - 100 000; Plein temps

Résumé du poste

Join a pioneering company at the forefront of industrial technology as a Senior Product Marketing Manager. This role is crucial in driving strategic positioning and ensuring product adoption in sectors like medical devices and industrial automation. You will leverage your expertise to create compelling marketing content and develop go-to-market strategies that resonate with industrial audiences. Collaborate with diverse teams to enhance product engagement and shape the future of technology. If you are passionate about innovation and have a knack for storytelling, this opportunity is perfect for you.

Qualifications

• Expertise in strategic positioning and value proposition development.
• Proven experience in product marketing and content creation.

Responsabilités

• Lead strategic positioning of the QNX portfolio within industrial sectors.
• Develop and execute go-to-market strategies with marketing stakeholders.
• Create impactful marketing content tailored for industrial audiences.

Connaissances

Strategic Positioning

Value Proposition Development

Market Analysis

Content Creation

Project Management

Collaboration Skills

Formation

Marketing Background

Technical or Engineering Degree

Description du poste

At BlackBerry QNX, we're at the forefront of revolutionizing industrial sectors with our software solutions tailored for applications in medical devices, robots, and beyond. We're committed to supporting the rapid evolution of industrial landscapes by providing innovative solutions.

Are you the person we are looking for?

At BlackBerry QNX, we are a global leader in providing foundational software solutions for the automotive industry in the embedded systems space. Today, we are actively expanding into industrial sectors such as medical devices, industrial automation, and control. We seek a candidate with a deep understanding of these sectors and specialized knowledge in at least one focus industry, which will be crucial in identifying market opportunities, understanding customer needs, and positioning QNX products effectively.

With a strong foothold in automotive technology, we're committed to establishing BlackBerry QNX as a leading innovator in industrial technology.

Are you a dynamic marketer passionate about pioneering new technological frontiers? Join us as a Senior Product Marketing Manager to drive strategic positioning of QNX products, emphasizing their benefits and value, and ensuring product adoption. Leverage our automotive leadership to create awareness in industrial sectors like medical devices and industrial automation & control. Your experience in these sectors and proven track record in strategic positioning and value proposition development will be instrumental. Be part of our journey to shape the future of industrial technology.

You will :

1. Lead strategic positioning of the QNX portfolio within industrial sectors, defining buyer personas and value propositions.
2. Understand customer pain points and requirements to tailor messaging and value propositions, enhancing product adoption and engagement.
3. Develop and execute go-to-market strategies collaboratively with marketing stakeholders.
4. Create impactful marketing content tailored for industrial audiences, including presentations, brochures, blogs, videos, and case studies.
5. Conduct market and audience analysis to develop competitive intelligence within industrial sectors.
6. Collaborate with engineering, product management, and sales teams to support customer presentations and inquiries.

You will have :

• Specialization in industrial sectors such as medical devices, industrial automation, and control.
• Expertise in strategic positioning and value proposition development for industrial markets.
• Proven experience in product marketing and content creation for industrial customers.
• Ability to translate technical documentation into compelling stories for different industrial audiences.
• Strong collaboration and communication skills with stakeholders across sectors.
• Experience working with global sales teams and leadership in industrial contexts.
• Excellent project management skills and task prioritization.
• Creative problem-solving and adaptability to industrial environments.
• A marketing background with a technical or engineering degree is a plus.

Interested in learning more? We look forward to hearing from you.