Apprenti Réceptionnaire automobile H / F

SYNDICAT MARNE VIVE; Île-de-France; Sur place; EUR 20 000 - 40 000; Plein temps

Résumé du poste

Une entreprise innovante recherche un leader passionné pour diriger son équipe de marketing en France, Espagne et Portugal. Dans ce rôle dynamique, vous serez responsable de la création et de l'exécution de campagnes marketing engageantes, tout en dirigeant une équipe talentueuse. Vous aurez l'opportunité de façonner l'avenir du marketing omnicanal tout en collaborant avec divers partenaires internes et externes. Si vous êtes motivé par les résultats et souhaitez faire progresser votre carrière dans un environnement dynamique et inclusif, cette opportunité est faite pour vous.

Prestations

Congés familiaux

Assurances vie et invalidité

Bien-être

Réduction pour collègues

Prime de performance

Politique de travail hybride

Qualifications

• Expérience solide en marketing, vente ou gestion d'équipe.
• Capacité à gérer des campagnes omnicanales et à optimiser les performances.

Responsabilités

• Diriger et gérer une équipe de 8 experts en marketing.
• Développer et mettre en œuvre des campagnes marketing omnicanales.

Connaissances

Vente

Marketing

Gestion d'équipe

Communication

Analyse de données

Résilience

Proactivité

Bilingue Français-Anglais

Description du poste

Take on the functional leadership of the FRIB (France, Spain & Portugal) trade marketing team, craft a vision and implement a roadmap towards the current & future trade landscape and the LEGO Group’s presence in the Business Unit.

Develop and roll out excellent and engaging lower funnel LEGO experiences, permanent store presence and drive period (DPCs) as well as occasional campaigns across all purchasing channels and touchpoints in an integrated way!

Core Responsibilities

• Shape and implement LEGO marketing campaigns from toolbox executions to creativity in localization working alongside Market and channel Trade Marketing and Brand Management teams, Sales, e-Com, retail partners, agencies and logistics partners / warehouse.
• Lead Shop in Shop deployment, align on the strategy with sales directors and monitor the performance.
• Activate local shopper occasion campaigns with success along the areas of in store, merchandising, omnichannel, retailer events & digital, etc.
• Manage, track & optimize deployment of omnichannel trade marketing activities and establish reporting system for all activities to develop recommendations for marketing and sales teams.
• Align plan and develop the trade marketing strategy with Sales directors, RCD partners and all senior level business partners.
• Drive alignments across trade marketing tools where possible and adapt and gap fill trade material opportunities where needed.
• Partner closely with offline, eCommerce and digital marketing teams on omnichannel full funnel shopper and LEGO experience journey, leading towards a well-rounded plan within the annual ICP process.
• Work with brand teams to enable visible, impactful & engaging experiences for all audiences.
• Lead partner agencies activities and other vendor, achieving positive relationships as well as high quality, service levels and performance.
• Secure excellence in execution at POS whilst ensuring ‘safety first approach’ for LEGO builds being implemented.
• Budget responsibility for BTL trade marketing & agency partner activities, striving for efficiency and smart investment in an omnichannel trade landscape.

Leadership

• Lead and manage a talented 8 expert team, based in Paris and Madrid, setting targets, challenging plans and having a strong feedback culture. Participate in the People Forum of the Business unit gathering all team managers.
• Actively develop this team and support all individuals on their growth, learning and development journey, creating a culture of trust, caring and collaboration.

Play your part in our team succeeding

The overall ambition for the position is to elevate industry leading in-store and omnichannel marketing to a key priority within the organization and overall marketing mix.

The role will be a key part of the Market and Channel Trade Marketing Forum and report to the Senior Director Marketing FRIB.

Do you have what it takes?

• Strong experience in a Sales, Trade, Shopper Marketing or Brand leader role.
• Understanding about off / online sales channel dynamics in Business unit geographies.
• Consistent track record of leading and developing a successful team (direct and remote management). Be an influential member of a management team.
• Clear understanding of the omnichannel agenda and dynamics to develop the brand experience in-store and on digital commerce.
• Know how to translate consumer expectations into concrete execution plans.
• Proficient communicator. Highly effective in building strong internal networks and able to work with a wide range of collaborators.
• Always seek for opportunities to do better and to develop new ways of working.
• Strong result, motivation and resilience orientation. Data-driven approach, always looking for performance optimization.
• Energetic, passionate and autonomous – entrepreneurial mentality.
• Proficiency in French and English (written and oral) is essential. Spanish is an asset but not essential.

What’s in it for you?

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race / ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

Research shows that women and people from different underrepresented backgrounds often only apply for a job if they meet 100% of the listed qualifications. If you dream of being a part of our team and you meet many, but not all of our listed qualifications for this role, please apply.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.