Apprenti - Analyste en intelligence de marché Marketing H/F

GEODIS; Levallois-Perret; Sur place; EUR 40 000 - 60 000; Plein temps

Résumé du poste

Une entreprise leader dans le domaine du transport et de la logistique recherche un stagiaire analyste en intelligence de marché. Ce poste vous permettra de collaborer avec des équipes pour analyser les données clients et tendances de marché, tout en développant des rapports d'analyse pour divers segments comme l'automobile et la santé. Vous contribuerez également à la mise en place d'un agent d'intelligence artificielle basé sur des données de marché.

Qualifications

• Expérience antérieure en intelligence de marché et conduite d'enquêtes préférée.
• Capacité à gérer des relations transversales et multiculturelles.
• Diplôme d'une école de commerce ou universitaire est un plus.

Responsabilités

• Soutenir le responsable senior de l'enquête de satisfaction client dans diverses tâches.
• Assister dans la recherche d'analyse de marché sur des segments clés.
• Préparer des rapports d'analyse de marché pour des audiences internes.

Connaissances

Analyse quantitative

Analyse qualitative

Proficient in English

Proficient in Microsoft Office

Formation

Diplôme en Marketing

Outils

Brevo

Statista

Description du poste

Support Functions - Marketing & Communication

The intern Market Intelligence Analyst is part of the Group Marketing Department, specifically within the Global Market Intelligence Service. She/He will contribute to the execution of the global customer survey and specialized market studies for executives. This role involves collaboration with the Market Intelligence and Business Analyst team members to understand customer needs and market trends.

Responsibilities

• Support operationally the Global Customer Satisfaction Survey Senior Manager—from setup with regional contact owners, planning follow-up of the pre-launch and launch with CRM teams and the external survey partner, data extraction, cleaning, contact counts, daily participation rate tracking, to report verification.
• Assist in market analysis research on key segments such as consumer goods, aerospace and defense, healthcare, retail, and automotive.
• Prepare market and business analysis reports for internal audiences in various formats.
• Create company profiles and prospect lists for the Sales team.
• Potentially contribute to populating the GEODIS Intelligence Artificial agent with selected market data.

Previous experience in Market Intelligence and survey conduction is preferred, especially in International Transport & Logistics. Ability to manage cross-organizational and multi-geography relationships is essential.

• Business School or University degree in Marketing.
• Proficient in English.
• Proficient in Microsoft Office (Word, Excel, PowerPoint, SharePoint) and tools such as Brevo, Statista, etc.
• Strong analytical skills (quantitative and qualitative) with the ability to translate data into relevant insights.

Note: A degree from a Business School is not mandatory but is a plus. Knowledge of additional languages is advantageous.