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Alternance - assistant(e) marketing opérationnel et relationnel F / H

Orange Business Services

Valence-en-Poitou

Sur place

EUR 20 000 - 40 000

Temps partiel

Il y a 2 jours
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Résumé du poste

Une société de télécommunications recherche un(e) apprenti(e) en marketing pour rejoindre son équipe Sales & Customer Engagement. Vous serez impliqué(e) dans la gestion de la newsletter et la création de contenu, tout en développant vos compétences en marketing B2B dans un environnement dynamique et international. Les candidats doivent avoir un Bac+4 et de bonnes compétences en écriture.

Qualifications

  • Doit être efficace dans l'écriture de textes clairs et convaincants.
  • Anglais correct à l'oral et à l'écrit.
  • Rigueur et capacité d'organisation nécessaires.

Responsabilités

  • Gérer la newsletter hebdomadaire 'News for Business'.
  • Collaborer avec l'équipe de développement pour des objectifs de communication.
  • Mettre à jour des documents commerciaux liés aux offres.

Connaissances

Bonnes compétences rédactionnelles
Intérêt pour les technologies
Organisation

Formation

Bac+4 en école de commerce ou université

Outils

Outils de conception graphique

Description du poste

About the role

Involved in commercial animation aimed at ensuring salespeople are knowledgeable about our offers, sales arguments, and processes through:

  • Managing the weekly newsletter "News for Business" (collecting information, formatting, sending, KPI analysis)
  • Overseeing the internal web portal: publishing documents and news, creating pages, structuring content, analyzing KPIs, and implementing necessary updates
  • Creating content to support understanding of offers and prospecting efforts, using diverse formats (Word, PowerPoint, infographics, videos, etc.), such as client testimonials

On Click, our digital portal:

  • Collaborating with the development team to identify communication objectives via email, then planning actions, targeting, customizing content for each audience, creating emails, and analyzing results
  • As skills develop and depending on marketing offer developments, being entrusted with other offers

Updating commercial documents related to offers through sales support tools: updating existing documents and, upon gaining expertise, creating new documents (e.g., PowerPoint presentations for clients)

About you

You are pursuing higher education (Bac+4) in business school, university, management, etc., with a specialization in Marketing, ideally in operational marketing and/or B2B.

You have good writing skills to craft clear and convincing texts, and an interest in new technologies and telecommunications products. You are rigorous and organized.

Your level of English should be good, both spoken and written.

Having knowledge or at least an interest in graphic design tools would be a plus.

Additional information

You will be part of a highly international environment, interacting with French and English speakers worldwide.

You will have opportunities to develop skills in B2B marketing and creating attractive, convincing commercial messages across various media. You will also explore a technological and innovative environment at the heart of global communication challenges.

Department

Orange Wholesale International manages business with international operators in wholesale (bulk voice minutes, internet traffic, mobile services, etc.). With 500 employees in Paris and 16 other countries, it handles four main business areas: voice, data and internet, mobile services, and security/anti-fraud.

For more information:

You will join the Sales & Customer Engagement team, whose missions include:

  • Operational marketing: launching new offers internally and externally, managing sales support documents for sales teams and prospects
  • Commercial animation: planning and deploying semi-annual campaigns to maintain sales teams' knowledge of offers and sales arguments
  • Relationship marketing: planning and creating email content sent to clients and prospects to promote Orange Wholesale International's offers

Contract

Apprenticeship

Paid work-study position

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