Acquisition & Campaign Manager - B2B SaaS

Letsignit 2023; Marseille; Sur place; EUR 50 000 - 70 000; Plein temps

Résumé du poste

Letsignit 2023 is seeking a hands-on Acquisition & Campaign Manager to run our multi-channel growth engine. You will own campaigns across paid media, SEA, LinkedIn Ads and media, working directly with the Head of Acquisition to execute a coherent playbook for France, Europe and North America.

You love performance, testing and conversion rate optimisation, and you will bring technical depth to tracking, attribution, landing page experimentation and pipeline alignment with Sales and RevOps.

Qualifications

• 4+ years in acquisition, paid media or performance marketing, ideally in B2B SaaS.
• Strong hands-on expertise across paid, SEA and LinkedIn Ads and B2B media buying.
• Solid command of tracking, attribution, landing pages and CRO.
• Comfort with data, analysis and experimentation.
• Native or fluent French and strong professional English.

Responsabilités

• Run and optimise acquisition campaigns across paid media, SEA, LinkedIn Ads and media.
• Own day to day optimisation: budgets, bids, audiences, creatives, A/B tests.
• Own tracking, attribution and campaign measurement.
• Connect campaigns to pipe and revenue, with Sales and RevOps.
• Collaborate with Head of Acquisition, Content, Sales and RevOps.

Connaissances

Paid media

Performance marketing

LinkedIn Ads

B2B SaaS

Data analysis

Outils

HubSpot

Marketo

Salesforce

Description du poste

We are building a more autonomous, more expert and more measurable acquisition engine, and we are looking for a hands‑on Acquisition & Campaign Manager to run it day to day.

You will own the execution of our acquisition campaigns across channels (paid, SEA, LinkedIn Ads, media), working closely with our Head of Acquisition, who orchestrates the overall strategy, priorities and territories. Our model is transversal, not organised by territory: you run campaigns across France, Europe and North America from a single, coherent playbook.

This role is ideal for someone who loves performance, testing and shipping, and who wants to bring real technical depth to acquisition without depending on anyone else to move fast.

Your Mission

1. Run and optimise acquisition campaigns

• Build, launch and manage campaigns across paid, SEA, LinkedIn Ads and media.

• Own day to day optimisation: budgets, bids, audiences, creatives, A/B tests.

• Improve performance against pipeline and revenue goals, not just leads.

2. Bring technical depth and rigour

• Own tracking, attribution and campaign measurement.

• Build and improve landing pages, and run experimentation to lift conversion.

• Watch lead quality, CAC and payback, and act on them.

3. Turn campaigns into pipeline

• Connect every campaign to pipe and revenue, with Sales and RevOps.

• Make sure leads are routed, qualified and handed off cleanly.

• Bring a test and learn culture: small experiments, fast reads, clear decisions.

4. Collaborate across the funnel

• Work hand in hand with the Head of Acquisition on priorities and reporting.

• Partner with Content to get the assets, messages, angles and proof you need.

• Stay close to Sales & RevOps to keep the funnel coherent.

Required Experience

• 4+ years in acquisition, paid media or performance marketing, ideally in B2B SaaS.
• Strong hands‑on expertise across paid, SEA and LinkedIn Ads and B2B media buying.
• Solid command of tracking, attribution, landing pages and CRO.
• Comfort with data, analysis and experimentation.
• Native or fluent French and strong professional English.

Bonus Points

• Familiarity with HubSpot, Marketo, Salesforce.
• Understanding of the SEA and SEO interplay.
• Experience in a fast growing international SaaS company.

What Success Looks Like after 12 months:

• Acquisition runs as a measurable, repeatable machine, not one off campaigns.
• Performance is steered by tracking, attribution and clean data.
• Experiments run continuously and feed clear decisions.
• Campaigns consistently connect to pipe and revenue.
• The team tests and innovates again, instead of constantly catching up.

You’ll Thrive Here If You AreHands‑on, technical and execution oriented.Obsessed with performance and measurement.A test and learn person who ships and iterates fast.Autonomous, rigorous and reliable on deadlines.Curious about new tools, formats and acquisition tactics.