Senior Google Ads Media Buyer

Vysta Paid Media Group; Finland; Remote; EUR 42,000 - 66,000; Full time

Benefits offered by this job

Performance-based bonuses

Fully remote with flexible hours

Career progression into senior roles

Job summary

Vysta Paid Media Group is seeking an experienced Media Buyer to own the setup, optimization, and growth of Google Ads campaigns for ecommerce brands. You will drive performance across Search, Shopping, Performance Max, and YouTube, coordinating with Account Managers via Slack to maximize ROAS and scale accounts with data-backed decisions.

The role is fully remote with flexible hours, offering career progression into senior buying or strategy roles.

Qualifications

• At least 5 years hands-on experience managing Google Ads for ecommerce brands.
• Data-driven optimization with measurable ROAS improvements.
• Proficient in Slack communication and reporting.
• Ability to work independently with multiple accounts.
• Experience with Budget allocation and CRO insights.

Responsibilities

• Launch & Scale Google Ads Campaigns – Build and optimize Search, Shopping, Performance Max, and YouTube campaigns for e-commerce brands.
• Slack-Based Communication – Provide clear performance updates, insights, and strategy adjustments to Account Managers and the internal team via Slack.
• Budget Allocation & Scaling – Make data-driven decisions on ad spend, scaling winning campaigns while controlling budget efficiency.
• Performance Max & Shopping Execution – Build structured campaigns, test asset groups, and leverage audience signals for optimization.
• Creative Collaboration – Coordinate with designers and copywriters to develop high-converting ad creatives that align with campaign goals.
• A/B Testing & CRO Insights – Test bidding strategies, ad copy, audience targeting, and landing pages to uncover opportunities for improved performance.
• Analytics & Reporting – Use Google Analytics, conversion tracking, and in-platform data to identify trends and make strategic changes.
• Stay Current – Monitor the latest Google Ads trends, features, and automation tools to enhance account performance.

Skills

Media buying

Google Ads

Data-driven

Slack communication

Campaign optimization

Analytics

Tools

Google Analytics

Slack

Conversion tracking

Job description

Vysta is a fast-scaling performance marketing agency specializing in Google Ads for e-commerce brands. We manage over $100M in annual ad spend, optimizing campaigns to drive sustainable growth and profitability. We work with brands looking to scale aggressively, and we are looking for smart, data-driven media buyers to help execute winning strategies across our client portfolio.

The Opportunity

We need a Media Buyer who thrives on performance. In this role, you’ll own the setup, optimization, and growth of Google Ads accounts—including Search, Shopping, Performance Max, and YouTube—while coordinating closely with Account Managers via Slack, not client-facing calls. Your goal is to maximize ROAS and scale accounts by making smart, data-backed decisions.

Key Responsibilities

• Launch & Scale Google Ads Campaigns – Build and optimize Search, Shopping, Performance Max, and YouTube campaigns for e-commerce brands.
• Slack-Based Communication – Provide clear performance updates, insights, and strategy adjustments to Account Managers and the internal team via Slack.
• Budget Allocation & Scaling – Make data-driven decisions on ad spend, scaling winning campaigns while controlling budget efficiency.
• Performance Max & Shopping Execution – Build structured campaigns, test asset groups, and leverage audience signals for optimization.
• Creative Collaboration – Coordinate with designers and copywriters to develop high-converting ad creatives that align with campaign goals.
• A/B Testing & CRO Insights – Test bidding strategies, ad copy, audience targeting, and landing pages to uncover opportunities for improved performance.
• Analytics & Reporting – Use Google Analytics, conversion tracking, and in-platform data to identify trends and make strategic changes.
• Stay Current – Monitor the latest Google Ads trends, features, and automation tools to enhance account performance.

Who You Are

• Experienced Media Buyer – At least 5 years of hands‑on experience managing Google Ads campaigns for e-commerce brands.
• Data-Driven Optimizer – Skilled at interpreting performance data to make smart, impactful decisions.
• Slack Communicator – Confident in explaining strategies, reporting on KPIs, and solving problems via written updates in Slack.
• Independent Executor – Able to manage campaigns without micromanagement, staying accountable to performance goals and timelines.
• Process-Oriented & Detail-Focused – Keeps campaigns organized, documented, and efficiently optimized.
• Creative Collaborator – Understands how to brief creative teams and align visuals and messaging to performance objectives.
• Organized & Outcome-Driven – Can juggle multiple accounts while meeting deadlines and driving results.
• Competitive salary plus performance-based bonuses.
• Fully remote position with flexible working hours.
• Clear career progression with opportunities to grow into senior buying or strategy roles.
• Work with fast-growing e-commerce brands and high ad spend accounts.