Regional Marketing Manager, Finland

Saab AB; Tampere; Híbrido; EUR 70.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Lunch benefit

Exercise and culture benefit

Leisure-time accident insurance

Employee share matching program

Support for daily commute via public/2

Descripción de la vacante

Saab AB in Finland seeks a Regional Marketing Manager to lead local marketing in Finland and support European markets. Based in Tampere or Helsinki, you will implement strategies, manage campaigns, content, events and internal comms to strengthen Saab’s brand and growth while aligning with global strategy.

You will collaborate with European market teams, monitor budgets, and handle occasional travel. Fluent Finnish and excellent English are required, with a university degree and experience in

Formación

• University degree or equivalent qualifications.
• Experience in a similar international B2B or B2G role.
• Strong external and internal communication skills.
• Fluency in Finnish and strong English communication.

Responsabilidades

• Develop and execute marketing strategies for Finnish and European markets.
• Ensure consistent brand messaging across channels and audiences.
• Create content for campaigns, press releases, social media and events.
• Coordinate internal communications and monitor budgets.

Conocimientos

Fluent Finnish

Excellent English

Strong decision making

Team player

Service minded

Analytical mindset

Educación

University degree or equivalent qualifications

Descripción del empleo

We are seeking a Regional Marketing Manager! You will be responsible for creating, leading, overseeing and executing all local marketing activities in Finland, ensuring consistent communication that aligns with global strategy and broader regional business objectives. The role operates at both strategic and operational levels and supports Saab’s positioning and business growth in Finland and other European markets by communicating our purpose, values, and offerings in a clear, credible, and distinctive way to all relevant key stakeholders. You are based in Finland (Tampere or Helsinki) and will work closely with the Finnish team and various European market teams, Business Areas and Group Communication functions, to ensure cohesive and impactful marketing initiatives. The role will require occasional travel within Europe to engage with local teams and markets.

Key Responsibilities

• Develop, implement and execute marketing strategies aligned with the needs and priorities of the Finnish market and other European markets, and with Group Communication objectives and guidelines.
• Ensure relevant communication with customer value and credibility, while contributing to consistent brand appeal across all channels.
• Design, support and execute sales and brand awareness campaigns covering earned, owned and paid media platforms, including performance reporting and media monitoring.
• Produce business- and market-relevant content, including landing pages, articles, press releases, social media, intranet and event materials.
• Manage content production for local events in coordination with all relevant stakeholders and partners, including invitations, event announcements, listings, and other communication materials as required.
• Plan and coordinate internal communications, and maintain and develop internal communications channels.
• Accountable for monitoring marketing budget allocations, to ensure spending aligns with approved plans and organizational priorities.
• Note: Some tasks in this position are connected to defence secrecy.

Your profile

To thrive in this role, you are purpose-driven, well-structured and proactive, and can identify and address key drivers of business success. You have an analytical approach and the ability to manage several priorities in a fast-paced and technically demanding environment. You are interested in social and political developments in Europe with focus on Finland, with the ability to adapt messages to different audiences while considering political, geopolitical, cultural, project, and product-specific aspects.

Required skills

• You hold a relevant University degree or equivalent qualifications.
• You bring experience from similar role(s), ideally within an international B2B or B2G company.
• You have a strong track record in external and internal communication at both strategic and operational levels.
• You demonstrate a strong decision-making ability and effective self-management within the assigned mandate.
• You are service-minded and a good team player, and you excel at building and maintaining strong relationships with both internal and external stakeholders.
• You are fluent in Finnish, and you have excellent communication skills in English, both orally and writing.
• Proficiency in Swedish is also seen as an asset in this role.

A drug test and approved security clearance in accordance with the Finnish Security Clearance Act (726/2014) are required for the selected applicant.

We value work-life balance and offer flexible working hours and the possibility to work remotely 1-2 days per week when business needs allow.

Benefits

• Lunch benefit
• Exercise and culture benefit
• Leisure-time accident insurance
• Employee share matching program
• Support for your daily commute through public transport benefits or parking options
• Flexible working hours and the possibility to work remotely 1-2 days per week when business needs allow

We hope to welcome you to the team in January 2027 or as soon as possible. We understand that candidates have different notice periods and circumstances, so we are happy to discuss a start date that works for both sides.

One of the greatest aspects of working with us is the diverse range of career paths we offer, along with varied and challenging job tasks. The world is constantly evolving, and so is Saab. To stay ahead and meet the needs of our customers, we need enthusiastic employees who are eager to grow and evolve with us.

At Saab, you'll be empowered to make a real difference. Join colleagues worldwide who share one purpose – keeping people and society safe through innovative defence and security solutions.

What makes that difference possible? You.

But for us, it's more than just reaching our destination. It's about how we navigate the path together; with respect, thoughtfulness and always a bit of fun.

Contact Information

For further information regarding the position, please contact Emma Paavonen, Chief of Staff, [phone], available at the following times:

• Fri 13 Nov, 10:00-11:30
• Mon 16 Nov, 13:00-16:00
• Fri 20 Nov, 14:00-16:00
• Mon 23 Nov, 9:00-11:00

Saab is an Equal Opportunity/Affirmative Action employer – all qualified individuals are encouraged to apply and will be considered without regard to race, colour, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, age, veteran or disability status.