Marketing & Growth Specialist

Brillian; Helsinki; On-site; EUR 41,292 - 50,220; Full time

Benefits offered by this job

Equity

Job summary

Brillian is seeking a Marketing & Growth Specialist to turn its AI expertise into clearer, more visible value for potential clients. This hands-on B2B marketing role covers content, social, webinars, events, campaigns and sales materials designed to spark conversations and trust.

You’ll work with our marketing leader, leadership, sales and experts, helping to turn marketing actions into momentum, using AI thoughtfully to improve quality and speed rather than generate generic content.

Qualifications

• Experience in B2B marketing with a business-driven mindset.
• Strong writing and editing skills.
• Experience or interest in IT, tech, data, AI, SaaS or IT consulting.
• Experience in content, brand, communications, social media, webinars, events or growth marketing.

Responsibilities

• Turn Brillian’s AI expertise into content, campaigns, LinkedIn posts, articles, cases and sales materials.
• Help explain our end-to-end AI offering in a clear, commercially relevant way.
• Build a stronger LinkedIn and social presence for Brillian and our experts.
• Find content ideas, interview experts, write, edit and repurpose.
• Support sales with messaging and content that opens better customer conversations.
• Plan and coordinate webinars, events and other activities bringing us closer to potential customers.
• Test marketing tactics and learn what creates traction.
• Use HubSpot, data, marketing workflows and AI tools to improve next steps.
• Incorporate AI into marketing workflows to raise quality and efficiency.

Skills

B2B marketing

Strong writing

Editing

AI in marketing

LinkedIn / social media

Content creation

Growth marketing

Campaign planning

Sales enablement

Tools

HubSpot

Job description

AI is everywhere right now, but many companies are still asking the same practical questions: what should we actually build, where does AI create real value, and how do we move from experiments to solutions that work in everyday business?

That’s where Brillian comes in.

We help companies turn AI from ideas and experiments into real business value. We work with clients end to end, from finding the right opportunities to designing, building and adopting practical AI, data and intelligent software solutions.

Your Role

Now we’re looking for a Marketing & Growth Specialist to help make Brillian’s AI expertise clearer, more visible and more useful for the companies we want to work with.

This is a hands‑on B2B marketing role where brand building meets practical growth tactics. You’ll work on content, social, webinars, events, campaigns and sales‑supporting materials that create visibility, trust and better customer conversations.

Because we are an AI native company, AI should also be part of how marketing gets done. Not as a shortcut for churning out volumes of generic content, but as a way to work smarter, improve quality and move faster where it makes sense.

You’ll work closely with the person owning our marketing direction, as well as our leadership, sales and expert teams. You don’t need to define the whole marketing strategy alone, but you will have an important role in making it happen.

In other words: not just “let’s post something on LinkedIn and hope for the best”. We’re looking for someone who can help turn marketing actions into momentum, conversations and new business, while using AI in a thoughtful and practical way.

What you’ll do

You Might Be

• Turning Brillian’s AI expertise into content, campaigns, LinkedIn posts, articles, cases and sales materials
• Helping us explain our end-to-end AI offering in a clear and commercially relevant way
• Building a stronger LinkedIn and social presence for Brillian and our experts
• Finding content ideas, interviewing experts, writing, editing and repurposing
• Supporting sales with messaging and content that opens better customer conversations
• Planning and coordinating webinars, events and other activities that bring us closer to potential customers
• Testing marketing tactics and learning what creates traction
• Using HubSpot, data, marketing workflows and AI tools to improve what we do next
• Building AI into your marketing workflows to raise quality and efficiency, not produce forgettable AI content

A good outcome is not “more marketing”. It’s clearer messaging, stronger trust and marketing that helps us win new business.

What we’re looking for

• Experience in B2B marketing
• A business‑driven and commercial mindset
• Experience or interest in IT, tech, data, AI, SaaS or IT consulting
• Strong writing and editing skills
• Understanding of both brand building and tactical marketing
• Experience in content, brand, communications, social media, webinars, events or growth marketing
• Good understanding of LinkedIn and social media in a B2B context
• Hands‑on experience using AI tools in marketing work, for example in content creation, ideation, editing, repurposing, research or campaign planning
• An AI‑forward mindset. You think about how AI can improve marketing quality, efficiency and workflows, while keeping human judgment where it belongs
• A hands‑on way of working and the ability to get things done without everything being perfectly ready

Bonus points for HubSpot or similar CRM and marketing automation experience, PR or media relations experience, or a background in a startup, scaleup or expert‑driven company.

Strong English skills are needed. Finnish is a plus, especially for local market and media work.

What we offer

We’re still building, which is good news if you like seeing your work actually change things.

In Practice, We Offer

• A full‑time role with a salary range of 3700 - 4500 euros, depending on your experience
• A possibility for equity
• A great role in a genuinely interesting growth company and market
• Smart, skilled and ambitious colleagues who push each other, build great things and enjoy doing it together
• A chance to shape your role as the company grows
• Modern work equipment and the possibility to influence the tools you use
• Flexibility and hybrid work from Helsinki, Tampere or Turku

What next?

Not sure if you tick every box? That’s okay. What matters most is that you understand B2B marketing, can make complex topics clear and want to help us build marketing that supports real growth.

Apply via the link below so we can process your application properly.

Please note that we currently hire only within Finland and cannot offer visa sponsorship.