Global SaaS Digital Marketing Lead

Solibri, Inc.

Helsinki

Hybrid

EUR 90,000 - 120,000

Full time

47 hours ago

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Job summary

Solibri, a Nemetschek Company, seeks a Global Digital Marketing Manager to lead digital channels worldwide. You will own campaign execution, social media, paid media, and website content while collaborating with global leaders and regional stakeholders to optimize inbound marketing performance.

Ideal candidates bring 5+ years in B2B SaaS digital marketing, hands-on experience with HubSpot, Salesforce, CMS, Sprout Social, and paid search.

Qualifications

5+ years of experience in digital marketing within B2B or SaaS environments.
Hands-on experience with social media execution (organic and paid).
Experience with paid media campaigns (Google Ads, LinkedIn Ads).
Website content management (CMS platforms).

Responsibilities

Digital Campaign Execution & Channel Ownership across global and regional markets.
Social Media Management: maintain global social media calendar and regional posting.
Paid Media & Performance Marketing: set up, manage, and optimize campaigns; test ad copy.
Website Content & Digital Presence: manage CMS updates, create pages, align with SEO and campaigns.
Content Creation for Digital Channels: adapt content for campaigns and channels.
Collaboration & Execution Alignment: coordinate with Marketing Operations, Global Programs, Field Marketing, Sales and CSM.
Measurement & Optimization: track website traffic, campaign performance, and lead generation.