Global Growth Marketing Manager — Hybrid, Data-Driven

Lindström konserni; Helsinki; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

Occupational healthcare

Well-being perks

Job summary

Lindström konserni in Helsinki is seeking a Growth Marketing Manager to translate commercial priorities, customer insight and data into scalable campaigns that drive measurable growth. You’ll partner with sales and marketing teams across Europe and Asia to grow the sales pipeline through demand generation and performance optimisation.

You will lead cross‑channel experimentation, AI‑assisted analysis, and marketing automation to scale ABM, nurture leads and accelerate pipeline results.

Qualifications

• Academic degree in marketing, business, or a related field.
• Experience working closely with sales teams and a genuine interest in pipeline growth and commercial outcomes.
• Strong stakeholder management, communication and presentation skills, including the ability to influence senior stakeholders and collaborate effectively across international markets in English.
• Experience with AI-assisted tools and marketing automation platforms.
• A data-driven and business-oriented approach with strong prioritisation and analytical skills.
• Readiness to travel occasionally within Europe and Asia.

Responsibilities

• Turn ideas into practical campaigns and growth experiments, learn from results and spread successful approaches across markets.
• Lead campaigns that support pipeline growth with country teams to deliver flagship campaigns generating qualified leads and measurable business results.
• Develop and optimise full-funnel marketing; lead cross-channel experimentation and use AI to improve analysis, localisation and execution; own marketing automation to scale targeting, lead nurturing and ABM across markets.
• Turn insights into action by using cross-market performance data and KPIs to improve performance and create playbooks and toolkits.

Skills

Demand generation

Lead generation

Growth marketing

Performance marketing

Sales collaboration

Stakeholder management

AI tools

Marketing automation

Data-driven

Travel readiness

Education

Academic degree in marketing or business

Tools

Marketing automation platforms

AI-assisted tools

Job description

Lindström konserni in Helsinki is seeking a Growth Marketing Manager to translate commercial priorities, customer insight and data into scalable campaigns that drive measurable growth. You’ll partner with sales and marketing teams across Europe and Asia to grow the sales pipeline through demand generation and performance optimisation.

You will lead cross‑channel experimentation, AI‑assisted analysis, and marketing automation to scale ABM, nurture leads and accelerate pipeline results.