Communications Manager

Helvar; Espoo; On-site; EUR 70,000 - 100,000; Full time

Job summary

Helvar in Finland is seeking a senior Communications Lead to own internal and external communications, shaping messaging and brand voice across the business and externally.

You will manage PR, corporate comms, employer branding, and the communications calendar, ensuring consistency and alignment with leadership strategy. The role requires fluency in Finnish and English, Swedish is a plus, and a hybrid setup with three days per week in Espoo.

Qualifications

• Fluency in Finnish and English is essential.
• Swedish fluency is highly desired.
• Extensive experience managing complex corporate communications.
• Exceptional copywriting, editing, and proofreading skills.
• Hybrid schedule with 3 days per week in Espoo HQ.

Responsibilities

• Lead integrated external communications, aligning campaigns and priorities.
• Write and distribute press releases; manage media inquiries.
• Coordinate communications for global partner network with consistency.
• Develop a universal communications framework for tone, voice and formatting.
• Govern AI-driven communications tools to align with brand standards.
• Oversee shared communications hubs and support timely responses.
• Collaborate with global marketing to integrate comms in launches and campaigns.
• Partner with HR on employer branding and internal comms strategy.
• Support leadership communications and company announcements.
• Manage internal newsletters, intranet, and pulse surveys.

Skills

Fluent Finnish

Fluent English

Swedish

Job description

What you’ll be responsible for

As a key member of the marketing team, you will take strategic ownership of Helvar’s internal and external communications. This is a critical role designed to ensure our messaging and communication style remain structured, aligned, and consistent – whether directed internally to the wider business, cross‑functionally between teams, or externally to the outside world. Your primary focus will be to define and execute a cohesive communications strategy that unifies our corporate voice. You will manage and/or oversee all facets of marketing communications, encompassing customer communications, press & public relations, news & announcements, partner channel communications, internal comms, employer branding and oversight of the wider Helvar communications calendar. This role will help to translate the leadership vision and company strategy into clear, consistent messaging for the wider business.

What we need from you

• Fluency in Finnish and English is essential.
• Fluency in Swedish is highly desired.
• Extensive, proven experience managing complex corporate communications, encompassing both internal (HR/Executive) and external (PR/Media) channels.
• Exceptional copywriting, editing, and proofreading skills, with a meticulous eye for detail and brand consistency.
• Ability to work a hybrid schedule, committing to 3 days per week in the Espoo HQ.
• Ability to travel internationally for short periods at a time, when required.

What you will be doing

External Communications & PR

• Lead the planning and execution of the integrated communications calendar, aligning messaging across campaigns, channels, and key business priorities.
• Oversee external corporate communications, writing and distributing press releases, managing media inquiries, and building relationships with industry publications.
• Manage and standardise communications for the global partner network, ensuring distributors and channel partners receive consistent, structured updates regarding product launches and corporate news.

Strategy & Operations

• Develop and own the comprehensive communications framework that standardises tone of voice, terminology, and formatting across all internal and external channels.
• Drive governance in AI‑driven communications tools (e.g. Synthesia) to ensure clear guidelines are followed across AI‑generated content, and alignment with Helvar’s brand, tone of voice and quality standards.
• Monitor and manage shared communication hubs and public‑facing mailboxes to ensure timely, aligned, and professional responses.
• Oversee our communications platform, Salesforce Marketing Cloud, to ensure distribution, automation, and engagement tracking of widespread communication campaigns as a holistic machine.
• Collaborate with the wider global marketing team to ensure communications are seamlessly integrated into product launches, segment campaigns, and demand generation activities.

Internal Communications

• Work with the HR team to develop and co‑execute a comprehensive employer branding strategy to position Helvar as an employer of choice, managing content for the careers site, LinkedIn, and recruitment marketing campaigns.
• Supporting and executing key leadership communications, including strategic updates, company announcements and intra‑company communications across the wider business.
• Manage the internal promotion and communications lifecycle for company‑wide initiatives, such as global commercial team awards, multi‑region hackathons, and town hall meetings.
• Partner with and support HR during periods of organisational change, ensuring policy updates, restructuring, and new initiatives are communicated with clarity and empathy.
• Partner with HR to standardise the communications journey for employees, from welcome packs and onboarding pathways to offboarding procedures.
• Design and distribute regular internal newsletters, manage the company intranet, and conduct regular pulse surveys to measure and improve internal communication effectiveness.
• Develop communication toolkits and guidance for managers and leaders to support the effective delivery of key organisational messages and change initiatives.
• Ensure Helvar’s core values are consistently interwoven into internal messaging, recognising and championing employee achievements across the organisation.

Why You’ll Love Helvar

• We value your growth: With a wide range of online learning opportunities and internal mobility, you’ll have the tools and support to advance your career.
• Autonomy and balance: Our culture is built on trust, offering you autonomy in your role while promoting a healthy work‑life balance and benefiting from a supportive and collaborative environment.
• Wellbeing at the heart: Whether it’s our products for customers or how we care for our team, wellbeing is our top priority. We offer a dedicated Wellbeing Day every year, and all employees can take advantage of our weekly Empower Hour for wellbeing, community, or learning activities.
• A company you can trust: With over 100 years of history, we’re a stable, family‑owned Finnish company that’s growing across our international locations.

Helvar Recruitment Equality and Diversity Disclaimer

At Helvar, we are committed to creating a workplace that promotes a culture of equality, respect, and opportunity for all.

We welcome applications from individuals of all backgrounds, regardless of race, ethnicity, gender, gender identity, sexual orientation, age, disability, religion, or any other characteristic protected by law. We value the unique perspectives and experiences that each individual brings to our team and encourage everyone to apply.

If you require any accommodations during the recruitment process, please do not hesitate to get in touch.