Web Experience Lead: CRO & Technical Implementation

team.blue; Barcelona; On-site; EUR 70,000 - 100,000; Full time

Job summary

team.blue seeks a Web Experience Manager (Technical Implementation & CRO) to lead segmented website journeys across brands and CMS platforms. You will own the build and delivery engine for landing pages, assets, and tracking, working with HTML, CSS, and JavaScript to optimise experiences and conversions.

You will bridge Marketing, UX, Product and Engineering, guiding two CX Integration Specialists and shaping cross-brand standards while focusing on performance, personalisation at scale, and

Qualifications

• Hands-on HTML/CSS/JS development.
• Experience with web tracking, performance and experimentation.
• Ability to translate marketing requirements into technical briefs.

Responsibilities

• Design and deliver segmented website experiences to uplift MRR and cross-sell.
• Own build quality: tracking, QA, responsiveness, load performance.
• Lead complex builds and unblock specialists when needed.
• Maintain standards, templates and reusable components across tech stacks.
• Implement, troubleshoot and optimise across CMS platforms.

Skills

Web development

Tracking implementation

Experimentation

Cross-functional collaboration

GTM/GA4

Tools

WordPress

HubSpot

Custom CMSs

Job description

team.blue seeks a Web Experience Manager (Technical Implementation & CRO) to lead segmented website journeys across brands and CMS platforms. You will own the build and delivery engine for landing pages, assets, and tracking, working with HTML, CSS, and JavaScript to optimise experiences and conversions.

You will bridge Marketing, UX, Product and Engineering, guiding two CX Integration Specialists and shaping cross-brand standards while focusing on performance, personalisation at scale, and