VP Digital Product & Growth

Confidential; España; On-site; EUR 120,000 - 180,000; Full time

Job summary

Confidential, a fast-scaling technology group with multi-location operations, is seeking a seasoned growth and product leader to own the entire growth engine across strategy, data and execution. This role blends product and marketing into one mandate with real P&L accountability.

You will build a new function between product and marketing, drive performance across paid channels, SEO and conversions, and shape portfolio strategy with AI as a differentiator, in a trust-driven, high-volume

Qualifications

• 15+ years in senior product and/or growth leadership with P&L ownership in a large-scale e-commerce business.
• Technical profile with depth in how digital products are built and shipped, beyond marketing.

Responsibilities

• Own the Growth Engine with targets across channels, CAC, ROAS, and conversion.
• Lead CRO, checkout/paywall optimisation, and payments strategy at scale.
• Direct an AI-assisted landing-page system and observability layer for critical flows.
• Own portfolio-wide P&L by product, market, device, and channel; balance acquisition spend against LTV.

Skills

Growth leadership

Technical product background

Analytics & experimentation

Cross-functional leadership

AI/ML curiosity

Bilingual English/Spanish

Tools

Amplitude

BigQuery

Qlik

Similarweb

Job description

We're a fast-scaling technology group operating across multiple locations and products, serving high transaction volumes in a trust-driven category. We're looking for a seasoned growth and product leader to take the reins of our entire growth engine — someone who can move fluidly between strategy, data and hands-on technical execution.

This isn't a marketing role and it isn't a product role. It's both, fused into one mandate, with real P&L accountability and the authority to act across the whole portfolio.

You'll build and lead a new kind of function, one that sits between product and marketing, owns the shared measurement layer, and pushes test-driven thinking and learnings across every business line we run. If you've ever felt growth and product optimisation were artificially separated in the organisations you've worked in, this role is designed to fix that.

What You'll Own

• Own the Growth Engine Take full accountability for blended performance across paid channels (SEM/PPC), SEO and beyond, owning targets like tROAS, CAC and impression share, while closing the gap between desktop and mobile conversion.
• Drive Conversion, Checkout & Payments Lead the CRO and paywall/checkout agenda: funnel diagnostics, large-scale A/B testing, payment-method and PSP/APM strategy, all aimed at lifting conversion-to-paid and average order value.
• Scale the Landing-Page Machine Direct an AI-assisted system capable of producing and iterating hundreds of landing pages, with your team running it independently. Partner with engineering/SRE on deployment, rollback and URL control, and build the observability layer that protects your most business-critical flows.
• Deliver Commercial Results Own portfolio-wide P&L including revenue, margin and profitability by product, market, device and channel, as well as balance acquisition spend against LTV so growth stays profitable, not just loud.
• Build the Data Backbone Build a shared KPI tree and a disciplined experimentation programme, using tools like Amplitude, BigQuery, Qlik and Similarweb to turn data into decisions at speed.
• Lead People & Influence Lead and grow multidisciplinary teams across marketing, CRO, UX and data, and act as the connective tissue with Legal, Finance and Operations, aligning stakeholders without relying on formal authority.
• Shape Strategy at the Top Table Work alongside senior leadership to shape product strategy across the portfolio, using AI as a genuine differentiator rather than a buzzword, in a category where trust and compliance are non-negotiable.

What You Bring

• 15+ years in senior product and/or growth leadership, with genuine P&L ownership at a large-scale, high-volume e-commerce business.
• A technical profile with real depth — you understand how digital products are actually built and shipped, not just how they're marketed. This matters more than almost anything else in this search.
• A track record of scaling profitable growth: measurable impact on CAC, ROAS/tROAS, conversion and LTV — not just traffic.
• Hands-on expertise across performance marketing, CRO, checkout/paywall optimisation, payments and A/B testing at scale.
• Fluency in analytics and experimentation tooling, and comfort with modern deployment, observability and reliability practices.
• Strong executive presence and cross-functional leadership, with fluent English and Spanish.
• A genuine, AI-native curiosity about how these tools change what a growth function can do.

This search is being run confidentially. The hiring company will be disclosed to shortlisted candidates.