Vice President, Sales – Customer Acquisition & Engagement, Retail & Commerce (Europe)

Mastercard; Madrid; On-site; EUR 130,000 - 210,000; Full time

Job summary

Mastercard Services is seeking a Vice President, Sales – Customer Acquisition & Engagement for Europe. You will lead a 15+ person team, drive revenue growth, build go-to-market strategies, and partner with cross-functional teams across regions to ensure customer success and retention.

The ideal candidate has a proven track record in SaaS sales, enterprise environments, and data-driven, customer-centric selling. You’ll thrive in a fast-paced, collaborative culture with a strong focus on results.

Qualifications

• Senior commercial leader with proven track record building and leading high‑performing sales organizations in digital engagement ecosystems.
• Experience managing large, geographically dispersed teams and delivering results in a high‑performance environment.
• Experience with SaaS business models and digital engagement, retail and commerce ecosystems.
• Excellent ability to influence stakeholders and coach teams to success.

Responsibilities

• Set and monitor sales objectives for the European team, ensuring achievement of quarterly targets under a specific incentive plan.
• Coach, develop, and, when necessary, make decisions on team composition to ensure high performance in a SaaS sales environment.
• Oversee a core team of 15+ people, while also indirectly managing additional supporting functions.
• Collaborate with supporting functions (sales engineering, partnerships, lead generation) to maximize team effectiveness.
• Maintain a small individual sales target focusing on key or strategic accounts.
• Ensure the team is well-supported and that cross-functional collaboration is effective.

Skills

Sales leadership

SaaS sales

Enterprise sales

Cross-functional leadership

Strategic account management

Job description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title And Summary

Vice President, Sales – Customer Acquisition & Engagement, Retail & Commerce (Europe)

Mastercard Services is a key differentiator for Mastercard, providing cutting-edge solutions that help our customers achieve their objectives. Centered on data-driven technologies and innovation, our services include payments-focused consulting, loyalty and marketing programs, data-driver platforms and cyber security solutions. Mastercard Services comprises of a diverse and dynamic team of experts who enjoy working in a goal-oriented and collaborative culture.

About The Consumer Acquisition & Engagement Organization

Sitting within the Services umbrella, Mastercard Consumer Acquisition and Engagement solutions bring consumer and cardholder engagement to the next level. We deliver better outcomes through personalized, relevant experiences and rewards. Our suite of solutions provides businesses with a sophisticated infrastructure that integrates data and technology across the consumer journey.

This role will have particular focus on the solution set designed for Merchants, predominately our personalization and media solutions. Our platforms empower businesses to deliver individualized experiences across web, mobile apps, email, kiosks, IoT, and call centers. With a strong focus on innovation and customer-centricity, we offers tools for real-time personalization, media placement and measurment, and product recommendations that drive measurable business outcomes.

About The Role

As sales lead for the Consumer Acquisition and Engagement Retail & Commerce segment in Europe, you will be responsible for driving revenue growth in the region by acquiring new customers and expanding existing relationships. You’ll build and manage a high-performing team of 15+ individuals, develop go-to-market strategies, and work cross-functionally to ensure customer success and retention.

The ideal candidate is passionate about delivering data-driven, customer-focused solutions to customers, highly motivated, intellectually curious, solutions-oriented and possesses an entrepreneurial mindset. Additionally, the ideal candidate is well known for being highly collaborative, managing projects to flawless completion, and passionate around building successful teams.

Key Responsibilities

• Set and monitor sales objectives for the European team, ensuring achievement of quarterly targets under a specific incentive plan.
• Coach, develop, and, when necessary, make decisions on team composition to ensure high performance in a SaaS sales environment.
• Oversee a core team of 15+ people, while also indirectly managing additional supporting functions.
• Collaborate with supporting functions (sales engineering, partnerships, lead generation) to maximize team effectiveness.
• Maintain a small individual sales target focusing on key or strategic accounts.
• Ensure the team is well-supported and that cross-functional collaboration is effective.

All About You

Senior commercial leader with a proven track record building and leading high‑performing sales organizations within digital engagement ecosystems, including SaaS, martech, media, advertising technology, agencies, or adjacent environments. Strong consultative, outcome‑driven selling mindset with consistent revenue growth results. Proven track record of managing large, geographically dispersed teams and delivering results in a high-performance environment. Experience working within or alongside large enterprise organizations; ability to navigate complex corporate structures. Strong organizational skills, sense of urgency, and ability to implement effective coaching and performance management processes. Deep understanding of digital engagement, retail and commerce environments, and media and advertising ecosystems. Experience with SaaS business models is important; however, deep advertiser‑side, agency, or media‑platform experience may be considered in lieu of a purely product‑led SaaS background. Exceptional relationship builder who conveys credibility and confidence, with the ability to influence stakeholders, navigate complex conversations, and challenge constructively when needed.

Corporate Security Responsibility

• Abide by Mastercard’s security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, andComplete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.