User Acquisition Strategist

beBee Careers; Jaén; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading company in mobile gaming is seeking a Senior User Acquisition specialist to drive player growth and efficiency through data-driven campaigns. Candidates should possess strong analytical skills and a solid understanding of major advertising platforms. This role offers an exciting opportunity to shape user acquisition strategies in a fast-paced industry.

Formación

• 5+ years of experience in mobile performance marketing campaigns.
• Prior experience in mobile gaming industry is preferred.
• Strong analytical and quantitative skills are necessary.

Responsabilidades

• Manage and execute user acquisition campaigns across platforms.
• Conduct market research to identify trends and opportunities.
• Collaborate with teams to ensure effective campaign execution.

Conocimientos

Analytical skills

Problem-solving skills

Communication skills

Attention to detail

Proactive mindset

Herramientas

Meta

Tiktok

Snapchat

Google

Moloco

Descripción del empleo

We're seeking a driven Senior User Acquisition specialist with a passion for mobile gaming and strong analytical skills to drive player growth and efficiency. You'll need to be a strategic thinker with excellent problem-solving skills, ability to experiment and optimize campaigns, and strong communication skills.

Key Responsibilities :

• User Acquisition Campaign Management : Develop and execute campaigns across multiple platforms to drive growth and engagement.
• Market Research and Analysis : Conduct research to identify industry trends, competitive landscape, and growth opportunities.
• Campaign Performance Optimization : Analyze campaign data to optimize performance, drive results, and inform future strategies.
• Cross-Functional Collaboration : Work with data analysis, creative teams, and external clients to ensure cohesive and effective campaigns.

You will have strong analytical and quantitative skills and communication skills. You will also have a basic knowledge of major advertising platforms (Meta, Tiktok, Snapchat, Google, Moloco etc.) and an understanding of the creative elements involved in user acquisition.

The ideal candidate will have a problem-solving mindset with the ability to identify challenges and propose solutions to optimize user acquisition campaigns. You must be detail-oriented and proactive, speaking and writing English fluently.

Requirements

• 5+ years of experience with management of mobile performance marketing campaigns, agency background preferred
• Strong analytical and quantitative skills
• Basic knowledge of major advertising platforms
• Understanding of creative elements involved in user acquisition
• Problem-solving mindset
• Detail-oriented and proactive
• Prior experience in mobile gaming industry