Travel SEO & Content Strategist

HBX Group

Islas Baleares

On-site

EUR 26,000 - 38,000

Full time

7 days ago
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Job summary

HBX Group, headquartered in Palma, Mallorca, seeks an SEO & Content Specialist to drive organic traffic and improve search visibility across travel-related platforms. You will work with the SEO Manager to optimize content, execute initiatives, monitor performance, and ensure best practices across digital assets.

You will collaborate with Content, IT, and Web teams, perform keyword research and audits, and stay up to date with SEO trends.

Qualifications

  • Minimum 2 years' experience in SEO, content marketing, or content creation.
  • Strong knowledge of on-page, off-page, and technical SEO.
  • Proven ability to grow organic traffic, rankings, and SERP performance.
  • Experience creating and optimising SEO-driven content.

Responsibilities

  • Execute on-page, off-page, and content SEO strategies.
  • Conduct keyword research, analysis, and optimization.
  • Perform SEO audits and validate SEO requirements for website launches.
  • Monitor and report on SEO performance, rankings, and traffic.
  • Develop and implement link-building initiatives.
  • Create and optimise SEO-focused content, including blogs, landing pages, and metadata.
  • Collaborate with Content, IT, and Web teams to implement SEO best practices.
  • Participate in client meetings and provide SEO recommendations.
  • Stay up to date with SEO, content marketing, and search engine trends.

Skills

SEO
Content strategy
Keyword research
Technical SEO
Analytics
English/Spanish
HTML/CSS basics
Excel

Tools

Google Analytics
Google Search Console
SEMrush
Screaming Frog
Moz
GTmetrix
Google Keyword Planner

Job description

HBX Group, headquartered in Palma, Mallorca, seeks an SEO & Content Specialist to drive organic traffic and improve search visibility across travel-related platforms. You will work with the SEO Manager to optimize content, execute initiatives, monitor performance, and ensure best practices across digital assets.

You will collaborate with Content, IT, and Web teams, perform keyword research and audits, and stay up to date with SEO trends.

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