Trade Marketing Manager

RELX International; Comunidad de Madrid; Presencial; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

An innovative multinational e-vapor company seeks a dynamic Trade Marketing Manager to develop and implement marketing strategies that drive sales in offline channels. This exciting role involves managing product mixes, overseeing trade promotions, and conducting market visits to analyze competitor activities. As part of a rapidly growing business, you will work alongside a talented team, contributing to marketing plans and ensuring effective execution of trade deals. If you thrive in a fast-paced environment and are passionate about building trusted relationships, this opportunity is perfect for you.

Formación

• 5-7 years of experience in Trade Marketing, preferably in tobacco or FMCG.
• Ability to manage in-store presence and execute BTL activities.

Responsabilidades

• Develop and execute trade marketing plans to achieve sales objectives.
• Monitor stock movements and suggest promotions for slow-moving products.

Conocimientos

Trade Marketing

Communication Skills

Market Research

Sales Tracking

Educación

Bachelor's degree in Marketing

Descripción del empleo

Job Description

The role involves developing and executing trade marketing plans to achieve marketing and sales objectives in offline channels. Responsibilities include implementing appropriate product mixes, managing in-store presence, activations, and promotions, overseeing trade promotions based on the marketing calendar, conducting weekly market visits to monitor competitor activities, pricing strategies, promotions, and stock levels at POS. The candidate will monitor stock movements, suggest promotions for slow-moving or near-expiry products, execute BTL activities such as product launches, sampling, and consumer promotions, and actively participate in product launches by presenting to the sales team. Follow-up with sales or product managers is required to meet sales targets for trade deals. The role also entails tracking sell-out data by SKU, analyzing product performance weekly, preparing sales trackers, conducting market research, and evaluating market coverage and visibility of products. Contributions to marketing plans and projects, sharing best practices for profitable trade marketing, and ensuring effective dissemination of these practices are essential.

Job Requirements:

• Bachelor's degree in Marketing or a related field
• 5-7 years of experience in Trade Marketing, preferably within the tobacco, Vape, or FMCG industry
• Excellent communication skills and the ability to build trusted relationships internally and externally
• Ability to work under pressure in a startup environment

Who We Are:

Founded in 2019, RELX International is a multinational e-vapor company marketing and selling RELX, the world's leading independent e-vapor brand. Our mission is to make RELX a trusted brand for adult smokers through innovative products, industry-leading technologies, and scientific advances, in collaboration with talented and committed individuals worldwide.

With RELX, you are:

• An entrepreneurial individual in a promising and rapidly growing business
• Evolving alongside a trusted, engaging, and talented team