Strategic Director: Connected Media & Growth

Publicis Groupe Holdings B.V; Barcelona; Presencial; EUR 120.000 - 150.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible benefits

Growth opportunities

Online training

Certifications

Work from anywhere

Holidays package

Well-being

Descripción de la vacante

Publicis Groupe is seeking an experienced Strategic Director, Connected Media Strategy to lead development of business‑driven media strategies that accelerate client growth. This role goes beyond media planning and requires a deep understanding of clients’ challenges, market dynamics, and the evolving media landscape.

As a senior strategic leader you will shape integrated media ecosystems, influence senior stakeholders, and translate insights into actionable recommendations that connect

Formación

• Minimum of 10 years of experience in media strategy, communications planning, strategic consulting, or related disciplines.
• Proven experience leading complex strategic projects and multidisciplinary teams.
• Strong agency, media consultancy, or business consultancy background.
• Demonstrated success managing senior stakeholder relationships and influencing business decisions.

Responsabilidades

• Strategic business reframing: analyze briefs to uncover underlying challenges and translate them into opportunities.
• Connected media strategy development: design integrated paid, owned, and earned ecosystems aligned with business goals.
• Audience & data strategy: lead definition of strategic audiences using research tools and first-party data to drive opportunities.
• Insight‑led decision making: integrate multiple data sources to build a unified consumer view and actionable recommendations.
• Client leadership & business partnership: act as trusted advisor to senior client stakeholders and lead workshops and pitches.

Conocimientos

Strategic leadership

Media strategy

Audience analysis

Stakeholder management

Communication

Descripción del empleo

Publicis Groupe is seeking an experienced Strategic Director, Connected Media Strategy to lead development of business‑driven media strategies that accelerate client growth. This role goes beyond media planning and requires a deep understanding of clients’ challenges, market dynamics, and the evolving media landscape.

As a senior strategic leader you will shape integrated media ecosystems, influence senior stakeholders, and translate insights into actionable recommendations that connect