Global Account Director - Multimarket & DTC Lead

Publicis Groupe Holdings B.V

Madrid

Presencial

EUR 42.000 - 64.000

Jornada completa

Hace 4 días

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Ventajas ofrecidas por este puesto de trabajo

Flexible benefits

Growth opportunities

Online training

Certifications

Work from anywhere

Holidays package

Well-being programs

Descripción de la vacante

Publicis Groupe is seeking a senior digital planner to coordinate a multilingual multimedia team and lead cross-market brand campaigns globally. You will shape strategic, insight-led media plans with emphasis on video and social, while guiding the DTC efforts and maintaining budget discipline.

The role requires strong English proficiency, strategic thinking, and extensive experience in performance marketing across omnichannel channels.

Formación

Bachelor's degree in Advertising, Marketing, or Communications or 5+ years in digital planning/management.
Strong strategic thinking with proficiency in media planning tools and resources.
Advanced English proficiency (C1).
High-level planning to manage large omnichannel campaigns.
Experience in multimedia digital campaigns with performance marketing; familiarity with CPA, CPL, CPI; knowledge of Meta/TikTok and GA.

Responsabilidades

Client Leadership - senior liaison driving cross-market campaigns and excellent service.
Strategic Oversight - convert objectives into insight-led strategies for integrated campaigns.
Operational & Financial Management - lead planning, timelines, resourcing, and DTC budget/control.
Team Leadership - manage Digital Manager, Account Executive and Intern; ensure SEM/Social integration.