Social Media Marketing Trainee - Minor Hotels Eu&Am - Madrid

Minor Hotels; Madrid; Presencial; EUR 50.000 - 70.000; Jornada completa

Descripción de la vacante

Una empresa innovadora en el sector hotelero busca un pasante de marketing en redes sociales. Esta oportunidad única te permitirá adquirir experiencia práctica en la gestión y análisis de canales de redes sociales, fusionando creatividad con datos para tomar decisiones impactantes. Aprenderás a desarrollar estrategias de contenido, analizar métricas de rendimiento y participar en proyectos creativos. Al final de esta pasantía, dominarás el arte del marketing en redes sociales, preparándote para una carrera exitosa en la industria de la hospitalidad y los viajes. ¡Únete a nosotros y comienza tu viaje profesional en un entorno dinámico y emocionante!

Formación

• No se requiere experiencia previa, pero se valoran proyectos personales o prácticas.
• Licenciatura en Marketing, Comunicación, Publicidad o campos relacionados.

Responsabilidades

• Aprender a medir y analizar el rendimiento de los canales de redes sociales.
• Apoyar en la creación de contenido y optimización a través del análisis de datos.

Conocimientos

Mentalidad analítica

Estrategias creativas de redes sociales

Interés en tendencias y comportamientos de audiencia

Habilidades de comunicación escrita y verbal

Educación

Licenciatura en Marketing

Licenciatura en Comunicación

Licenciatura en Publicidad

Licenciatura en Negocios

Herramientas

Herramientas de análisis de redes sociales

Descripción del empleo

Social Media Marketing Trainee - Minor Hotels Eu&Am - Madrid

Minor Hotels is a global hospitality group operating over 540 hotels, resorts and residences in 56 countries in Asia-Pacific, the Middle East, Africa, the Indian Ocean, Europe and the Americas.

As a hotel owner, operator and investor, Minor Hotels fulfils the needs and desires of today’s global travellers through its diverse portfolio of eight hotel brands – Anantara, Avani, Elewana, NH Hotels, NH Collection, nhow, Oaks and Tivoli.

As part of Minor Hotels, the region of Minor Europe and the Americas is responsible for more than 350 properties in 30 countries and plans to grow across all segments, with a focus on its upper-upscale and luxury brands.

JOB SUMMARY

Are you obsessed with social media, data-driven decision-making, and creative storytelling? Do you want to learn how social media strategies impact business success—particularly in the hospitality industry?

At Minor Hotels, we are looking for a Social Media Marketing Intern to join our team and gain hands-on experience in managing, analysing, and optimising brand social media channels. This is not just an internship, it’s an opportunity to become a pro in social media marketing for businesses, learning how to merge creativity with data to make impactful decisions.

If you love analysing trends, uncovering insights, and crafting innovative social media strategies, this is the perfect opportunity for you!

WHAT YOU WILL LEARN & DO

• Data-Driven Social Media Strategy – Learn to measure and interpret the performance of our social media channels (B2B & B2C).
• Content & Campaign Analysis – Dive deep into performance metrics, engagement trends, and audience insights to refine our content strategy.
• Trend Spotting & Innovation – Stay ahead of what’s happening in the world of social media and contribute fresh ideas that align with our brand identity.
• Content Performance & Optimisation – Support content creation strategies and learn how to make content perform better through data analysis.
• Cross-Platform Management – Assist in managing our social media presence across TikTok, Instagram, LinkedIn, and Facebook.
• Brand Monitoring & Reputation Management – Understand how to track brand sentiment and audience conversations in real-time.
• Campaign Experimentation – Work on special projects like new hotel openings, travel-driven activations, and creative projects.
• Influencer Marketing (Bonus Learning) – Get exposure to how partnerships with content creators work from an analytical perspective.
• Hands-On Training – Collaborate with a team of social media experts and gain real-world skills in hospitality social media marketing.

By the end of this internship, you will master the art of social media marketing with an analytical and creative mindset, making you a strong candidate for any role in social media, especially in the hospitality and travel industry.

QUALIFICATIONS

• No prior work experience required! However, personal projects, university courses, or previous internships in social media marketing, analytics, or content creation are highly valued.
• Bachelor’s degree (or currently studying) in Marketing, Communications, Advertising, Business, or related fields.
• A passion for social media marketing and a desire to learn from experts in the field.
• Having a valid passport, ready for travel and content creation, is a must.

PREFERRED SKILLS

We don’t expect you to have years of experience—but we do expect you to be curious, proactive, and eager to learn. If you love social media and want to understand how it works from a business perspective, this internship is for you!

• Strong analytical mindset – you enjoy looking at numbers and understanding what they mean.
• Passion for creative social media strategies – you know what makes content engaging.
• Deep interest in trends, algorithms, and audience behaviours.
• Basic understanding of social media insights, KPIs, and reporting tools (any prior knowledge of analytics tools is a plus!).
• A self-starter who is curious, adaptable, and eager to experiment.
• Strong written and verbal communication skills (Spanish & English).
• Organised, detail-oriented, and comfortable managing multiple tasks at once.

CONDITIONS

• The role will be based in Spain Madrid Sales Offices (Santa Engracia 120).
• Duration: 6 months + 6 months (1 full year).
• Full-time internship.