Social Media Manager with Italian Language all genders

zooplus SE; Madrid; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

An innovative company is seeking a Social Media & Influencer Marketing Specialist to enhance its online presence. In this dynamic role, you will create and execute engaging social media strategies and influencer campaigns, collaborating with teams across Europe. Your creativity and analytical skills will help drive brand engagement and growth. This position offers a hybrid working environment, allowing you to balance remote work with in-office collaboration. Join a passionate team dedicated to diversity and inclusion while making a significant impact in the digital marketing landscape.

Servicios

Private medical insurance

Internal and external training

Team events

Hybrid work model (up to 40% home office)

Formación

• 2-3 years of experience managing social media accounts, including TikTok.
• Fluent in English and Italian at a native level.

Responsabilidades

• Develop and manage social media and influencer campaigns globally.
• Generate monthly reports and monitor KPIs for brand reputation.

Conocimientos

Social Media Management

Influencer Marketing

Content Creation

Analytical Skills

Creative Problem-Solving

Communication Skills

Educación

University degree in Economics

University degree in Marketing

University degree in Digital Media

University degree in Communications

Herramientas

Microsoft Office

Adobe Suites

Multi-Social Posting Tools

Influencer Marketing Tools

Descripción del empleo

Job Description: Social Media & Influencer Marketing Specialist

You will support the Social Media Team Lead in creating, planning, managing, monitoring, and improving zooplus's Social Media, Community, and Influencer Relations strategies across all social media channels.

1. Develop social media content and execute high-level social media and influencer campaigns globally in collaboration with European Social Media Managers.
2. Implement a comprehensive influencer marketing strategy aligned with marketing goals, identify new opportunities, and manage influencer partnerships to maximize brand reach and engagement.
3. Plan, execute, and manage influencer campaigns from conception to completion, negotiate contracts, and nurture long-term relationships with influencers and content creators.
4. Stay updated on trends and technological developments in social media and influencer marketing, and execute innovative storytelling to enhance zooplus's industry-leading online presence.
5. Create engaging social media content that inspires sharing, working closely with Content Marketing, Campaign Management, Vendor Management, and Own Brands teams to reflect business goals.
6. Generate monthly social media and influencer marketing reports, monitor KPIs, and oversee brand reputation on social media.
7. Assist the Team Lead with performance reports across all social media channels and ensure brand consistency in tone, voice, and terminology across countries.
8. Support the management of Own Brand and Supplier bookings and collaborate to improve channel strategies, especially on Meta, Pinterest, and TikTok.

Qualifications

1. 2-3 years of professional experience managing social media accounts, including TikTok, with a background in Social Media, Communications, or Online/Influencer Marketing.
2. University degree in Economics, Marketing, Digital Media, Communications, or related fields.
3. Strong sense for social media and influencer content, online storytelling, and analytical skills.
4. Tech-savvy with up-to-date knowledge of online marketing trends, social media, influencer marketing, and e-commerce.
5. Creative problem-solving skills, initiative, and reliability.
6. Proven ability to create engaging content for platforms like TikTok, Facebook, Instagram, Pinterest, and YouTube, including copywriting, imagery, and video.
7. Excellent written and verbal communication skills, interpersonal skills, and a goal-oriented, team-oriented work style.
8. Proficiency with social media platforms and experience with multi-social posting tools and influencer marketing tools.
9. Strong computer skills with Microsoft Office and Adobe Suites.
10. Fluent in English and Italian at a native level.

Additional Information

Join our team of over 1,000 passionate professionals across 10 European offices. We promote a hybrid working environment, collaborating remotely with colleagues in different locations.

Our benefits include internal and external training, team events, private medical insurance, and a hybrid work model (up to 40% home office per month).

Learn more about zooplus on our website and follow us on LinkedIn, Instagram, TikTok, and YouTube to get a glimpse of our culture.

We are committed to equal opportunity and value diversity and inclusion in our team.