Social Media Manager

Drumelia Real Estate; Marbella; Presencial; EUR 60.000 - 90.000; Jornada completa

Descripción de la vacante

Drumelia Real Estate in Marbella, Spain is seeking a hands-on Senior Social Media Manager to execute and elevate our Instagram presence, crafting content daily for our luxury real estate audience.

You will own end-to-end channel ownership, shoot and edit, write copy, and engage with the community to drive direct client inquiries and sales. This role demands strong autonomy and a hunger for growth within a young, ambitious team.

Formación

• Demonstrated track record of directly managing high-visibility Instagram accounts (luxury/real estate a strong plus).
• Exceptional visual taste and practical understanding of how content drives inquiries.
• Speed and proficiency in video editing tools and short-form video production.
• Proactive engagement to build trust and turn comments/DMs into opportunities.
• High autonomy with the ability to work quickly in a fast-paced environment.
• Strong commercial mindset and ability to translate ideas into sales.

Responsabilidades

• Hands-on Content Creation & Editing: Shoot, edit, write copy for daily luxury Instagram content (Reels, Stories, Carousels, Posts).
• Trend Adaptation & Commercial Focus: Apply fast-moving trends to generate direct client inquiries.
• End-to-End Channel Ownership: Manage posting calendar, captions, tags, and feed/story structure.
• Active Community Engagement: Respond to comments/DMs and foster relationships that convert to leads.
• Performance & Agility: Track metrics, test formats, and adjust execution in real time.
• Improve: Propose and implement new ideas and strategies.

Conocimientos

Directly managing Instagram accounts

Luxury real estate content

Commercial mindset

Proactive engagement

Autonomy

Speed

Herramientas

CapCut

Premiere Pro

InShot

Descripción del empleo

Drive the next stage of one of Europe’s most visible real estate media platforms.

We’re looking for a hands-on Senior Social Media Manager to directly execute, elevate the quality, and grow our social media presence, with a primary focus on Drumelia’s flagship Instagram account, alongside our broader digital platforms.

You’ll own our social media execution end-to-end, directly crafting and managing content for Spain’s most-followed real estate Instagram account, with more than 200,000 followers. This is an active creator role: someone who plans, shoots, edits, posts, and engages with their own hands every single day; balancing high-end luxury taste with content designed to generate real sales opportunities and participating in strategy.

You’ll also be doing it from Marbella, an increasingly international destination for entrepreneurial and creative talent.

This is not a role for someone who wants to delegate or simply maintain what already exists.

We have ambitious strategic plans for Drumelia and want this person to leave a direct, visible mark on what we do: to challenge our current approach, spot fast-moving social tendencies, introduce new thinking, and elevate our daily content execution.

This is a demanding, execution-focused role. We’re looking for someone with a real hunger for growth, a strong sense of responsibility, and the ability to turn creative ideas into immediate action. Someone who wants to be challenged, but who also challenges us, questions assumptions, brings a clear point of view, and understands how content translates into genuine business leads.

In exchange, you’ll join a young and ambitious team with a culture of excellence, where the bar keeps rising and mediocrity isn’t an option.

What you’ll do

• Hands-on Content Creation & Editing: Shoot, edit, write copy for, and publish daily content tailored for Instagram (Reels, Stories, Carousels, Posts) with luxury standards.
• Trend Adaptation & Commercial Focus: Stay ahead of fast-moving social tendencies and audio trends, adapting them quickly into content that captures attention and generates direct client inquiries.
• End-to-End Channel Ownership: Manage the complete posting workflow—from content calendar organization, captions, and tags to optimizing feed aesthetics and story structures.
• Active Community Engagement: Represent the voice of Drumelia daily in the comments and direct messages, starting conversations, answering audience inquiries, and turning engagement into qualified sales prospects.
• Performance & Agility: Track post metrics continuously, test new formats, and adjust tactical execution based on real-time audience response and conversion performance.
• Improve: by proposing and executing new ideas and strategies.

What we’re looking for

• Proven Execution: Demonstrated track record of directly managing and growing high-visibility Instagram accounts (luxury, real estate, or architecture experience is a strong plus).
• Taste & Commercial Mindset: Exceptional visual taste and high aesthetic standards paired with a practical understanding of how content drives real commercial inquiry.
• Technical Mastery: Speed and proficiency in video editing tools (CapCut, Premiere Pro, InShot, etc.), short-form video production, and persuasive copywriting.
• Proactive Engagement: A natural drive to interact with followers, build trust, and treat every comment and DM as a potential relationship.
• High Autonomy & Speed: Ability to work quickly in a fast-paced environment, holding yourself to a high standard of precision and detail.