Social Media Growth Campaign Manager

Dazz Drones; Barcelona; On-site; EUR 40,000 - 60,000; Full time

Job summary

Dazz Drones is seeking a performance-driven digital marketer to maximise the potential of every social media channel, post, and advertising campaign in a fast-paced Barcelona environment.

The role covers paid campaign management, social media optimization, content promotion, SEO-ready captions, audience targeting, and ROI-focused growth reporting to deliver measurable improvements across platforms.

Qualifications

• Experience planning and executing cross-platform paid campaigns.
• Strong ability to analyse performance data and extract insights.
• Proven track record optimizing social profiles for reach and engagement.

Responsibilities

• Plan, execute and manage ads across Meta, Instagram, Facebook, LinkedIn, YouTube and TikTok.
• Audit and optimise social profiles, channels, pages and content.
• Identify high-potential historical posts and re-optimise for reach and engagement.
• Strategically boost and advertise new posts, videos, reels and campaigns.
• Optimize captions, titles, hashtags, keywords, descriptions and metadata.
• Analyze impressions, reach, engagement, watch time, CTR and conversions.
• Build targeted audiences and remarketing campaigns to improve conversions.
• Test thumbnails, hooks, creatives, headlines, videos and ad formats.
• Continuously optimise advertising spend, bidding, targeting and placements to maximise returns.
• Develop platform-wise growth strategies and deliver regular performance reports.

Skills

Social media marketing

Paid advertising

Analytics

Content optimization

Tools

Meta Ads

Google Analytics

TikTok Ads

LinkedIn Ads

YouTube Ads

Job description

We are looking for a performance-driven digital marketer who can maximise the potential of every social media channel, every post and every advertising campaign.

What You Will Do

• Paid Campaign Management: Plan, execute and manage ads across Meta, Instagram, Facebook, LinkedIn, YouTube and TikTok.
• Social Media Optimisation: Audit and optimise all existing social media profiles, channels, pages and content.
• Old Post Revival: Identify high-potential historical posts and re-optimise, repurpose and promote them to generate fresh reach and engagement.
• New Content Promotion: Strategically boost and advertise new posts, videos, reels and campaigns.
• SEO & Discoverability: Optimise captions, titles, hashtags, keywords, descriptions and metadata for better social media search visibility.
• Content Performance: Analyse impressions, reach, engagement, watch time, CTR and conversions to identify improvement opportunities.
• Audience & Retargeting: Build targeted audiences, custom audiences and remarketing campaigns to improve conversions.
• Creative Optimisation: Test thumbnails, hooks, creatives, headlines, videos and ad formats to improve campaign performance.
• Budget & ROI Optimisation: Continuously optimise advertising spend, bidding, targeting and placements to maximise returns.
• Growth & Reporting: Develop platform-wise growth strategies, monitor competitors and deliver measurable improvements through regular performance reports.

What We Expect

Experience managing multiple social media platforms, paid advertising, content optimization, analytics and performance marketing.