SEO and Digital Marketing Specialist

MCI; San Fernando; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

MCI, a leading BPO company, is seeking an SEO and Digital Marketing Specialist to enhance online visibility and drive website traffic. The role involves optimizing content, managing digital campaigns, and analyzing performance metrics. Ideal candidates should have a background in digital marketing and strong analytical skills.

Servicios

HMO

Full salary during training

Free meals during training

Medical/dental coverage

Career growth opportunities

Performance bonuses

Formación

• Proven experience in SEO and digital marketing.
• Knowledge of search engine algorithms and ranking factors.
• Hands-on experience with digital advertising platforms.

Responsabilidades

• Conduct keyword research and website audits for SEO.
• Optimize website content and develop link building strategies.
• Plan and execute digital advertising campaigns across platforms.

Conocimientos

SEO

Digital Marketing

Analytical Mindset

Communication

Project Management

Creative Thinking

Educación

Associate Degree in Communications or Digital Media

Herramientas

Google Search Console

SEMrush

Moz

Ahrefs

Google Ads

Facebook Ads Manager

LinkedIn Ads

Descripción del empleo

San Fernando, PH

Position Overview

MCI is a leading Business Process Outsourcing (BPO) company that specializes in delivering tailored solutions to meet the diverse needs of our clients. With a commitment to excellence and a focus on innovation, we have established ourselves as a trusted partner in the industry.

We are seeking an SEO and Digital Marketing Specialist who will be responsible for developing and executing digital marketing strategies to improve online visibility, drive website traffic, and enhance brand awareness. The role involves optimizing website content, implementing SEO techniques, managing digital advertising campaigns, and analyzing performance metrics to achieve business goals.

To be considered, applicants must complete a full application on our company careers page, including screening questions and a brief pre-employment test.

Position Responsibilities

Key Responsibilities:

• Conduct keyword research, competitor analysis, and website audits to identify SEO opportunities.
• Optimize website content, metadata, and on-page elements for better search engine rankings.
• Develop and implement link building strategies to increase domain authority.
• Create and optimize SEO-friendly content for websites, blogs, social media, and digital platforms.
• Develop content calendars, editorial schedules, and promotion plans to drive engagement.
• Collaborate with content creators, designers, and stakeholders to produce relevant content.
• Plan, execute, and optimize digital advertising campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Monitor campaign performance, analyze metrics, and adjust strategies to maximize ROI.
• Conduct A/B testing to optimize ad copy, visuals, and landing pages.
• Develop social media strategies to increase brand awareness and engagement.
• Manage social media accounts, publish content, and respond to comments.
• Leverage analytics tools to track performance and identify growth opportunities.
• Monitor website traffic and user behavior using tools like Google Analytics.
• Generate reports and dashboards to communicate insights to stakeholders.
• Use data insights to evaluate and improve campaign effectiveness.

Candidate Qualifications

Wondering if you're a good fit?

We encourage all positive, motivated, and dedicated applicants to apply. The ideal candidate should possess:

• Associate Degree, Certification in Communications, Digital Media, or equivalent experience.
• Proven experience in SEO and digital marketing, with knowledge of search engine algorithms and ranking factors.
• Proficiency in SEO tools like Google Search Console, SEMrush, Moz, Ahrefs.
• Hands-on experience with digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads.
• Knowledge of social media platforms, CMS, and email marketing platforms.
• Analytical mindset with the ability to interpret data and make decisions.
• Excellent communication skills, both written and verbal.
• Strong project management skills and ability to collaborate across teams.
• Creative thinking and passion for industry trends and innovations.

Conditions of Employment

All MCI locations:

• Must be authorized to work in the country where the job is based.

Subject to program and location specifics:

• Willing to undergo background/security investigations and drug screening, contingent on results.

Compensation and Benefits

At MCI, we value your contributions. Our packages are competitive and designed to grow with you, including:

• HMO, full salary during training, free meals during training, medical/dental coverage.
• Career growth opportunities, allowances, performance bonuses, and more.

If you're ready to join a company that recognizes your efforts and supports your growth, apply today!

Physical Requirements

This role is primarily sedentary, involving sitting/standing for long periods, operating computers and office equipment, with occasional movement and lifting up to 40 pounds.

Reasonable Accommodation

We provide accommodations for qualified applicants with disabilities, in accordance with the ADA. Please contact Human Resources for assistance.

Diversity and Equality

We embrace diversity and are committed to an inclusive environment where all employees are treated with dignity and respect. We do not discriminate based on age, gender, ethnicity, disability, or other protected characteristics.

About MCI

MCI helps clients improve CX and DX through innovative solutions, including BPO, staff augmentation, and IT services. Recognized for rapid growth, MCI operates multiple facilities across North America and employs over 10,000 professionals. We drive digital transformation and offer a broad range of tech-enabled services to diverse clients.

Disclaimer

This job description provides a general overview and is not exhaustive. Responsibilities may change, and employment can be terminated at any time by either party.