Senior Strategist

Bluequo; Madrid; Presencial; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

Una empresa de marketing digital en Madrid busca un Estratega Senior para liderar el desarrollo de estrategias de marca y comunicación. En esta emocionante posición, colaborarás con equipos creativos y de cuentas para implementar soluciones de marketing innovadoras. Se espera que tengas una mentalidad analítica y experiencia en estrategias de marca internacional. Ofrecemos un entorno de trabajo dinámico y colaborativo, con oportunidades de crecimiento profesional y un paquete de beneficios competitivo. Si estás listo para hacer un impacto significativo en marcas globales, esta es tu oportunidad.

Servicios

Entorno de trabajo dinámico y colaborativo

Oportunidades de crecimiento profesional

Paquete salarial competitivo

Impacto en estrategias de marcas globales

Formación

• 5+ años de experiencia en roles de estrategia en agencias creativas o consultorías de marketing.
• Capacidad para convertir datos en ideas comerciales y creativas.

Responsabilidades

• Desarrollar y optimizar estrategias de marca y comunicación basadas en datos.
• Analizar resultados de campañas para medir impacto y efectividad.

Conocimientos

Mentalidad analítica

Estrategias de marca internacional

Narrativas estratégicas

Conocimiento de marketing de influencers

Inglés avanzado

Español avanzado

Proactividad

Descripción del empleo

SAMY Alliance is a digital marketing company specializing in advocacy marketing, influencer marketing, and content production. Founded in 2013 and headquartered in Madrid, SAMY Alliance operates in over 55 markets with offices in 18 countries and employs more than 600 people. The company focuses on providing integrated marketing solutions through research, data analytics, social media, digital content, and public relations. They work with prominent brands such as Danone, L'Oréal, Disney, Unilever, and Nestlé.

Requirements

As a Senior Strategist, you will be responsible for developing, monitoring, and optimizing end-to-end brand and communication strategies. You will collaborate closely with account, creative, and social operations teams to provide strategic guidance and ensure seamless execution of impactful marketing campaigns.

Strategic Planning & Insights

1. Develop and implement data-driven brand and communication strategies aligned with business goals.
2. Conduct cultural and trend analysis to identify emerging opportunities.
3. Translate complex market research, audience insights, and data analytics into actionable strategies.
4. Define the best channels and media mix for each campaign based on category, audience, and business objectives.
5. Work closely with creative, social, and media teams to bring innovative strategies to life.
6. Support the development of creative concepts, ensuring they are culturally relevant and aligned with brand goals.
7. Present strategic recommendations to clients, ensuring clarity and impact.
8. Optimize strategies based on performance data, making iterative improvements.

Performance Analysis & Optimization

1. Analyze campaign results to measure impact and effectiveness.
2. Identify areas of improvement and innovation for future campaigns.
3. Develop structured strategic presentations with strong narratives and insights.

Skills & Experience

Must-Have Skills

1. 5+ years of experience in strategy roles within creative agencies or marketing consultancies.
2. Strong analytical mindset: ability to convert data into business and creative insights.
3. Experience in international brand strategies and cross-market activations.
4. Excellent ability to build strategic decks and craft compelling narratives.
5. In-depth understanding of social media, influencer marketing, and digital ecosystems.
6. Advanced English and Spanish (written and spoken).
7. Highly independent, proactive, and adaptable.

Soft Skills

1. Creative & innovative mindset.
2. Team player with strong collaboration skills.
3. Detail-oriented & organized.
4. Agile and problem-solving approach.

Benefits include:

1. A dynamic and collaborative work environment.
2. Opportunities for professional growth and skill development.
3. Competitive salary and benefits package.
4. A chance to work with global brands and make a meaningful impact on their strategies.