Senior Strategic Copywriter

Welltech; Cádiz; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

Welltech, a leader in Health & Fitness apps, seeks a Strategic Copywriter to enhance their marketing efforts. The ideal candidate will craft compelling copy across digital channels, focusing on performance data and collaboration within the marketing team. Join a dynamic environment where your work directly impacts global wellness initiatives and supports continuous professional growth.

Servicios

Personal and professional growth opportunities

Culture that champions teamwork

Focus on meaningful outcomes

Formación

• Proven experience as a copywriter, ideally in digital marketing.
• Strong understanding of digital marketing techniques.
• Background in Health & Fitness is advantageous.

Responsabilidades

• Develop effective, original copy for performance marketing.
• Collaborate with teams to ensure cohesive messaging.
• Conduct audience research to refine target communications.

Conocimientos

Exceptional writing skills

Attention to detail

Digital marketing principles

Communication skills

Collaboration skills

Educación

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in English

Descripción del empleo

Welcome to Welltech — where health meets innovation! As a global leader in the Health & Fitness industry, we’ve crossed over 200 million installs with five life-changing apps, all designed to boost well-being for millions. Our mission? To transform lives through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys — all powered by a diverse team of over 700 passionate professionals with a presence across 5 hubs.

Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users while continually evolving ourselves.

Position Overview:

We are seeking a talented Strategic Copywriter to join our marketing team. The ideal candidate will have a proven track record of creating compelling copy that drives installs and purchases. This role focuses on crafting copy for various digital marketing channels, with an emphasis on performance metrics such as CPA and ROI.

Responsibilities:

• Develop effective, original, and targeted copy for performance marketing creatives.
• Participate in creative team brainstorms to contribute innovative ideas and develop existing copy.
• Create compelling communications tailored for blogger briefs, ensuring alignment with performance marketing standards.
• Conduct research to understand target audience demographics, preferences, and behaviors.
• Collaborate with SMM, ASO, and CRM teams to ensure cohesive messaging across channels.
• Stay updated with industry trends and best practices in copywriting and digital marketing.

Requirements:

• Proven experience as a copywriter, preferably in a digital marketing agency or in-house marketing team.
• Exceptional writing skills with attention to detail and grammar.
• Strong understanding of digital marketing principles and techniques.
• Ability to work under tight deadlines and manage multiple projects.
• Excellent communication and collaboration skills.
• Bachelor's degree in Marketing, Communications, English, or related field is advantageous.
• Background in Health & Fitness (H&F) is advantageous.

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Meet the Leadership team

Why You’ll Love Being Part of Welltech:

• Grow Together: Join a culture that champions personal and professional growth. Thrive as we learn, evolve, and succeed together.
• Lead by Example: Every team member’s leadership matters, empowering you to inspire and make an impact.
• Results-Driven: Focused on achieving meaningful outcomes and making a daily difference.
• We Are Well-Makers: Be part of a movement creating a healthier, happier world, making well-being a reality!

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