Senior SEM Strategist - Multilingual PPC (Remote)

Leadtech Group; España; Híbrido; USD 70.000 - 90.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible career path and internal training

Work-life balance with flextime

Competitive salary and private health insurance

Unique office with Mediterranean views

Descripción de la vacante

A dynamic marketing firm is seeking a Senior SEM Specialist with at least 5 years of online advertising experience. The ideal candidate must be fluent in English and Spanish, and have strong analytical skills. Responsibilities include implementing PPC strategies, optimizing campaigns, and conducting keyword analysis. This role offers competitive benefits, including flexible work arrangements and opportunities for professional growth. Join a vibrant team dedicated to delivering exceptional user experiences.

Formación

• At least 5 years of experience in online advertising on the main search engines.
• Strong analytical skills and advanced Microsoft Excel skills.
• Fluent in English and Spanish.

Responsabilidades

• Implement PPC strategy and tactics on Google and Bing.
• Optimize and test PPC campaigns on multi-language accounts.
• Conduct keyword research and search query analysis.
• Provide reporting and analysis on performance metrics.

Conocimientos

Online advertising

Data analysis

Google Analytics

Google Tag Manager

Microsoft Excel

Bilingual English and Spanish

Attention to detail

Project management

Flexibility

Team collaboration

Educación

Bachelor's or master's degree in marketing, business, e-business, economics

Descripción del empleo

We are looking for an exceptional Senior SEM Specialist, with at least 5 years' experience, who has strong analytical skills to join our dynamic team. The ideal candidate will be someone who speaks fluent English and Spanish. Overall, the individual will be an active part of the SEM team, focused on developing strategies to help optimize one of our projects' visibility and increase the accessibility of websites.

At Leadtech, we work hard... and play harder! Our mission is to empower clients and employees to achieve its goals in the online business world.

Since 2007, we have been fostering innovative and creative techniques across a multitude of industries, making us pioneers in online project management.

Leadtech is dedicated to constant improvement, as well as inspiring new ideas and methods daily, for both the world in which we live and the future to come.

If you have a creative and innovative mind, Leadtech is looking for you!

Main Tasks

Search and Display Network:

• Implement PPC strategy and tactics (Google, Bing, and others)
• PPC Campaigns optimization and testing on multi-language accounts
• Keyword research and search queries analysis
• Ad Creation and Testing
• Quality score improvements
• Conversion optimization and tracking to increase ROI and drive volume
• Develop new seasonal/promotional offers and optimize landing pages, generating text ads, keywords and bids
• Keep up to date with paid search best practices, bid management systems, keyword development tools and industry research
• Creating briefings for creative and cooperating with design
• Define retargeting/remarketing strategies
• Target audiences for each purpose
• Implement retargeting/remarketing campaigns
• Management and optimization of remarketing campaigns
• Reporting and analysis on different performance metrics: CPA, CPL, ROI, KPI's, CTR
  
  

Requirements

• At least 5 years of experience in Online Advertising for the main search engine (Google, Bing at least)
• Excellent Internet data analysis capabilities
• Strong Knowledge in Google Analytics & Google Tag Manager
• Advanced Microsoft Excel skills
• Strong analytical skills
• Fluent in English and Spanish
• Bachelor or Master Degree in Marketing, Business, e-business, economics is a plus
• Very strong attention to detail
• Capable of managing multiple projects simultaneously
• Ability to work independently and synthesize large amount of data
• Flexibility, being able to adapt quickly to changing priorities
• Team worker
• Online spirit
• Desire to share your experiences and knowledge
• Organized
• Self-motivated
• Proactive
  
  

Benefits

WHY SHOULD YOU JOIN US?

Growth and career development

• At Leadtech, we prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities
  
  

Work-Life balance

• Benefit from a flexible schedule with flextime (7 - 9:30 a.m. start, 3:30 - 6 p.m. end) and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer!
  
  

Comprehensive benefits

• Competitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services)
• 25 days of vacation plus your birthday off, with flexible vacation options—no blackout days!
  
  

Unique Perks

• If you wish to come, in our office in Barcelona you'll find it complete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views
• Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary
  
  

Join us in an environment where you're free to innovate, learn, and grow alongside passionate professionals. At Leadtech, you'll tackle exciting challenges and be part of a vibrant team dedicated to delivering exceptional user experiences

Equal Employment Opportunity Employer

Leadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, and/or disabilities. All we need is your high energy, skills, and willingness to be part of a great project!

Location

You'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you.

If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona's Blue Building, located right on the city's seafront. Besides our stunning views, you'll enjoy our office perks such as free fruit, snacks, and coffee and you'll also be able to take part in our Mario Kart and table tennis competitions.

The personal data you provide will be used to manage your candidacy for the corporate selection processes that fit your profile. If you wish, you can exercise your rights of access, rectification or cancellation by sending a letter to Avenida Litoral, 12-14, 5ta planta, Barcelona 08005, or emailing us at [e-mail], including a document that validates your identity.