Senior Product Manager: User Segmentation & Lifecycle

Contentsquare; Bellprat; Híbrido; EUR 90.000 - 120.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work policy

Generous PTO

Stock options

Lifestyle allowance

Culture Crew in country

Employee Resource Groups

Descripción de la vacante

Contentsquare is seeking a Senior Product Manager to guide segmentation and lifecycle analytics, translating data into actions that improve conversion, engagement, and retention. You will partner with Engineering, Design, Data, Identity, and AI teams to shape product strategy and roadmaps across analytics platforms.

In this role you’ll define audiences, compare behavior over time, and test ideas with customers to ensure measurable impact while balancing business goals and technical constraints.

Formación

• 5+ years of product management experience in B2B software or another complex data product, with responsibility for strategy, roadmap, and measurable outcomes.
• Experience in product analytics, customer data, audience platforms, marketing technology, lifecycle and retention products, experimentation, or a closely related area.
• A practical understanding of segmentation, funnels, cohorts, conversion, engagement, and retention analysis.
• Strong customer discovery skills and experience using qualitative feedback and product data together to make decisions.
• Experience working with Engineering and Product Design on products that rely on shared data, APIs, identity, or analytics services.

Responsabilidades

• Set Product Direction: Define the product strategy, roadmap, and success measures for user segmentation and lifecycle analytics.
• Decide which customer problems to prioritize, balancing customer value, product quality, technical constraints, and business goals.
• Make clear trade-offs about what the team will and will not build.
• Communicate product choices to executives, partner teams, and customer-facing teams.

Conocimientos

Product management

Product analytics

Customer data

Audience platforms

Marketing technology

Lifecycle analysis

Retention analysis

Experimentation

Descripción del empleo

Contentsquare is seeking a Senior Product Manager to guide segmentation and lifecycle analytics, translating data into actions that improve conversion, engagement, and retention. You will partner with Engineering, Design, Data, Identity, and AI teams to shape product strategy and roadmaps across analytics platforms.

In this role you’ll define audiences, compare behavior over time, and test ideas with customers to ensure measurable impact while balancing business goals and technical constraints.