Senior Product Manager, Notifications & Lifecycle

PicsArt, Inc.; Galapagar; Híbrido; EUR 60.000 - 90.000; Jornada completa

Descripción de la vacante

Join a leading tech company as a Senior Product Manager in Spain, where you'll enhance user engagement and retention through innovative strategies. This role offers a hybrid work model and the chance to impact millions of users globally, combining creativity and data-driven insights in a collaborative environment.

Servicios

Well-being benefits

Hybrid work model

Opportunities for professional growth

Environment fostering innovation

Work-life balance initiatives

Formación

• 5+ years of experience in product management, with a focus on growth.
• Strong analytical skills and expertise in data-driven product decisions.
• Exceptional communication skills to engage stakeholders effectively.

Responsabilidades

• Drive engagement, retention, and monetization through innovative game mechanics.
• Collaborate with cross-functional teams to define product vision.
• Lead the experimentation process with A/B testing strategies.

Conocimientos

Product Management

Mobile Marketing

User Engagement

Analytics

A/B Testing

Collaboration

Descripción del empleo

This is an exciting opportunity to join a fast-paced and dynamic tech company.

Picsart is the world's #1 creative platform and social editing app with a huge 150+ million monthly active users and an install base of more than 1 billion. Picsart is on a mission to empower the creator in everyone. We are looking for a Senior Product Manager to drive engagement, retention, and monetization through innovative game mechanics . This is a high-impact role , perfect for someone with a gaming background and deep expertise in player motivation, progression systems, and reward loops . You’ll be shaping how millions of creators interact with our product, turning creative exploration into an engaging, rewarding journey.

By joining us, you will benefit from

• An honest, open culture that emphasises feedback and promotes professional and personal development.
• Hybrid work model — our team is distributed worldwide, from Armenia to US, UK, Germany, Spain and Romania.
• Well-being benefits (including a monthly well-being fund).
• Growing opportunities — based on your preference, you can grow in the company as a people manager or individual contributor.
• An environment that fosters innovation and creativity, a culture with the ability to pilot new trends.
• Opportunity to deliver features that solve the problems for millions of users and have a positive impact on their lives.

You will

• Collaborate with executive leadership and cross-functional teams to define a compelling product vision and roadmap for notifications and lifecycle marketing, aligned with key business objectives.
• Partner with Product Design, Engineering, and Data Science to conceptualize, develop, and launch impactful notification strategies and lifecycle campaigns across various channels to improve user engagement and retention.
• Develop and execute A / B tests across email, push notifications, and in-app messaging to optimize content, timing, frequency, and segmentation. Continuously analyze results and iterate based on data-driven insights.
• Lead and coordinate the workflow of the lifecycle managers, being hands-on involved in the experimentation process.
• Define and track key performance indicators (KPIs) such as open rates, click-through rates, conversion rates, and retention rates. Develop reporting frameworks to monitor performance, identify trends, and inform future improvements.
• Communicate transparently with stakeholders, providing regular updates on product performance, key metrics, and overall objectives to ensure alignment and maximize impact.
• Collaborate with the Research and User Experience teams to explore creative solutions that enhance existing products and deliver exceptional user value.

About you

• 5+ years of experience in product management, with a proven track record of success in growth-focused roles, specifically within notifications and lifecycle marketing for consumer-facing digital products.
• Deep understanding of mobile marketing best practices, user engagement strategies, and retention tactics.
• Exceptional verbal and written communication skills with the ability to engage and influence stakeholders at all levels.
• Strong analytical skills with the ability to leverage data and user insights to inform product decisions. Experience with A / B testing and data analytical tools.
• Great collaborator in real-time and asynchronously across diverse teams and global time zones.
• A passion for driving innovation, combined with a strategic approach to problem-solving, particularly within fast-paced, agile environments.

What we seek and value most in our candidates

• If you like to create things with a user mindset, take ownership and have a natural bias for impact while having fun, you’re our person!
• We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. We are committed to providing reasonable accommodation to employees who have protected disabilities consistent with local law.

About Picsart

Picsart is the world's largest digital creation platform. Every month, the Picsart community creates, remixes, and shares billions of visual stories using the company's powerful photo and video editing and generative AI tools. Picsart has amassed one of the largest open-source content collections in the world, including free-to-edit photos, stickers, backgrounds, templates, and more. Used by consumers, marketers, content creators, and businesses, the app is available in 30 languages for free and as a subscription on iOS, Android, Windows devices, and on the Web. Headquartered in Miami, with offices around the world, Picsart is backed by SoftBank, Sequoia Capital, DCM Ventures, Insight Partners, and others. Download the app or visit picsart.com for more information.

We work on providing the best global benefits and support to our employees

For you and your family

To bring new perspectives

To leverage expertise and drive innovation

To encourage innovation and creativity

To celebrate milestones together

To create a stronger, more connected and productive team

60 days working from anywhere

To prioritize employee well-being and boost productivity

To accommodate work-life balance

To reward long-term commitment.

Based on levels. Senior 2 and above.

To promote employee health, reduce stress and improve productivity

To foster a results-driven culture.

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