Senior Performance Marketing Lead — US B2B, Remote

AgileEngine; Granada; Híbrido; EUR 78.000 - 112.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Professional growth

Competitive compensation USD-based pay

Exciting projects

Flextime

Descripción de la vacante

AgileEngine is seeking a Senior Performance Marketing Specialist to own US B2B paid acquisition. You will manage Google Ads, plan budgets, run experiments, analyze GA4 data, and mentor a PPC specialist. The role involves cross-functional collaboration with Content, SEO, Analytics and Ops, and explores AI-powered channels.

Remote-friendly with flexible schedule; you will contribute to strategy, forecasting, and growth initiatives while driving high-quality leads into the sales pipeline.

Formación

• 4+ years of PPC/Performance Marketing experience.

Responsabilidades

• Own performance marketing for our US B2B market, focusing on generating high-quality leads and contributing to the sales pipeline.
• Own and optimize Google Ads and other paid acquisition channels.
• Manage and develop acquisition through Clutch, LinkedIn Ads, and other relevant platforms.
• Plan campaigns, budgets, targeting, testing, and optimization.
• Monitor performance, lead quality, conversion rates, and pipeline contribution.
• Analyze the full B2B funnel from traffic and leads to qualified opportunities and clients.
• Work with GA4, CRM, dashboards, and campaign data to identify growth opportunities.
• Build hypotheses, run experiments, analyze results, and scale what works.
• Work closely with Content, SEO, Analytics and Marketing Operations.
• Explore new acquisition channels and experiment with AI tools, automation, and AI/LLM-based advertising, including emerging platforms such as ChatGPT.
• Contribute to performance strategy, budgeting, forecasting, and reporting.
• Mentor and manage a PPC specialist, supporting their development and performance.
• Help build scalable performance marketing processes and best practices.

Conocimientos

PPC experience

Google Ads

US B2B market

Campaign management

Analytics & attribution

GA4

CRM data

English high

Mentoring

People management

Herramientas

GA4

CRM data

Clutch

Descripción del empleo

AgileEngine is seeking a Senior Performance Marketing Specialist to own US B2B paid acquisition. You will manage Google Ads, plan budgets, run experiments, analyze GA4 data, and mentor a PPC specialist. The role involves cross-functional collaboration with Content, SEO, Analytics and Ops, and explores AI-powered channels.

Remote-friendly with flexible schedule; you will contribute to strategy, forecasting, and growth initiatives while driving high-quality leads into the sales pipeline.