Senior Performance Marketing Lead – B2B SaaS

Lexroom; Barcelona; Híbrido; EUR 35.000 - 50.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid Work

Health Insurance

Meal Vouchers

Performance Bonuses

Team Retreats & Off-sites

Equity Package

Descripción de la vacante

Lexroom in Barcelona is hiring a Performance Marketing Specialist to plan, launch, and manage paid campaigns across Google Ads, LinkedIn, and Meta, driving CPC/CPL/CAC/ROAS metrics. You will collaborate with design and content teams to develop landing pages, localize activities for ES markets, and test new channels.

English and Spanish proficiency is required, with Catalan/Italian/German as a strong plus. The role offers hybrid work, a salary range of €35,000–€50,000, equity, and opportunities

Formación

• 3-5 years of experience in performance marketing, paid media, or growth marketing.
• Hands-on experience managing campaigns on Google Ads, LinkedIn, or Meta with solid grasp of CPC, CPL, CAC, ROAS.
• Data-driven mindset with strong attention to detail and ability to manage multiple campaigns simultaneously.
• Familiarity with marketing automation and CRM tools (HubSpot, Salesforce) is a plus.
• Knowledge of marketing automations and AI tools is mandatory (Zapier, Claude Code, MCPs).
• Experience in B2B SaaS, legal tech, or across Southern European markets is a plus.
• Proactive, eager to learn, and autonomous in a fast-paced startup environment.
• Full professional proficiency in English and Spanish (Catalan, Italian or German is a strong plus).

Responsabilidades

• Plan, launch, and manage paid campaigns across Google Ads, LinkedIn, Meta — owning briefs, copy, and creatives end-to-end.
• Monitor daily performance, manage budgets and pacing, and run A/B tests to optimise results.
• Track and report on core metrics (CPC, CPL, CAC, ROAS), build dashboards, and support attribution modelling.
• Work with design and content teams to develop landing pages, lead magnets and marketing assets, ensuring ad-to-page message consistency.
• Test new channels and audience segments, set up new campaigns, and localise activities in ES markets.
• Collaborate with PMM, sales, and the performance lead to align campaigns with product launches and lead quality goals.

Conocimientos

Performance marketing

Campaign management

Data-driven

Attention to detail

Autonomy

B2B SaaS

Educación

Bachelor's degree in Marketing or related field

Herramientas

HubSpot

Salesforce

Zapier

Descripción del empleo

Lexroom in Barcelona is hiring a Performance Marketing Specialist to plan, launch, and manage paid campaigns across Google Ads, LinkedIn, and Meta, driving CPC/CPL/CAC/ROAS metrics. You will collaborate with design and content teams to develop landing pages, localize activities for ES markets, and test new channels.

English and Spanish proficiency is required, with Catalan/Italian/German as a strong plus. The role offers hybrid work, a salary range of €35,000–€50,000, equity, and opportunities