Senior Marketing Specialist - Valencia (Buen Salario)

BauWatch España; Valencia; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A leading marketing firm in Valencia is seeking a Marketing Specialist to develop and implement the Spanish marketing strategy. This role involves driving growth through lead generation and brand visibility initiatives. The ideal candidate will have a Bachelor's degree, at least 3 years of relevant experience, and proficiency in both Spanish and English. This position offers competitive benefits and opportunities for personal and professional growth.

Servicios

Gain comprehensive digital marketing experience

Competitive salary and benefits

Collaborative team environment

Formación

• At least 3 years of experience in a similar role.
• Proven experience in B2B campaigns for brand and lead generation.
• Native Spanish speaker; excellent English skills.

Responsabilidades

• Develop and manage the Spanish marketing strategy and budgets.
• Create and analyze digital marketing campaigns.
• Manage relationships with external partners and agencies.

Conocimientos

B2B campaigns

Data-driven work

Lead generation

Google Data Studio

Social media management

Communication skills

Content creation

Educación

Bachelor's degree in Economics, Marketing, Business Administration or related field

Herramientas

Salesforce

HubSpot

Hootsuite

Mailchimp

SEMrush

Descripción del empleo

Helping to design and implement a marketing strategy that results in actual impact can be quite a challenge.

Do you have what it takes? Let's meet!

Your mission

You will play a crucial role in realizing our growth ambitions in Spain.

Together with the Country Marketing Manager New Markets, you are the driving force behind the planning, implementation, and execution of the overall Spanish marketing strategy and execution.

You facilitate the Sales team in obtaining more business through lead generation programs, continuous attention to brand visibility, and providing local customer and market insights.

Because online performance is so important, you will actively participate in sales and marketing operations; therefore, this role has a strategic, tactical, and operational dimension.

You are able to storytell in excellent Spanish and English, both verbally and in writing, covering all aspects of content development. You will be based in Valencia.

Looking ahead

This position is designed as a strategic stepping stone.

As our Spanish market expands, we envision developing this role into a dedicated Country Marketing Manager position.

We're seeking someone who thrives on growth—both personally and professionally—and is excited about leading Spain's marketing function as we scale.

Your performance and ambition in this foundational role will directly shape your advancement into senior marketing leadership.

Your responsibilities in more detail

• Developing, implementing, and managing the Spanish marketing strategy, plan, budgets, and KPIs in collaboration with the Country Marketing Manager New Markets, aligned with group and market objectives.
• Supporting the translation of global marketing strategies into local actions.
• Ensuring successful lead generation and brand visibility across online and offline channels.
• Creating, executing, and analyzing digital marketing campaigns aligned with the commercial calendar.
• Enriching campaigns with content such as blogs, videos, and customer stories in Spanish.
• Managing social media and developing engaging posts.
• Overseeing the deployment of marketing information systems, including CMS, email marketing, automation, review tools, social media management, web analytics, and advertising platforms.
• Conducting local customer, trend, and market research; analyzing insights and implementing improvements.
• Contributing to cross-departmental projects.
• Staying updated on marketing trends and sharing knowledge with the team.
• Managing relationships with external partners and agencies.
• Sharing best practices and collaborating to achieve goals.
• Focusing on customer-centric marketing, brand building, process optimization, and campaign management.

You are passionate about covering all marketing responsibilities—from branding and communication to PR, events, and lead generation—using data and analytics. You are proactive, take initiative, and enjoy shaping the company's story. You work independently and collaboratively, demonstrating team spirit, social skills, and a hands-on approach.

You fit well if you meet the following:

• At least 3 years of experience in a similar role.
• Bachelor's degree in Economics, Marketing, Business Administration, or related field.
• Proven experience in B2B campaigns for brand and lead generation.
• Track record in lead generation, data-driven work, and conversion optimization.
• Ability to interpret data and build KPI dashboards in Google Data Studio.
• Experience managing agencies and marketing tools like Salesforce, HubSpot, Hootsuite, Mailchimp, SEMrush, etc.
• Experience organizing events, fairs, and conferences.
• Native Spanish speaker; Catalan is a plus. Excellent English skills, both spoken and written.
• Self-starter with strong communication and presentation skills.

Why Join Us

• Gain comprehensive digital marketing experience across multiple countries.
• Work in a dynamic environment where your contributions have a direct impact.
• Competitive salary and benefits.
• Join a collaborative team that values innovation, learning, and growth.

If interested, please apply with your CV and salary expectations via ******. For questions, contact Ruud Licht at [phone].

We are committed to equal opportunities and diversity, treating all applicants equally regardless of background.