Senior Marketing Professional

beBeeMarketing; Barcelona; Presencial; EUR 40.000 - 70.000; Jornada completa

Descripción de la vacante

A leading marketing firm in Barcelona is looking for a Marketing Manager to develop and execute innovative marketing strategies, optimize trade marketing, and lead effective campaigns. The ideal candidate will have a strong consumer marketing background, digital expertise, and experience with both local and global teams.

Formación

• Strong background in consumer and healthcare professional marketing.
• Experience working with both local and global teams.
• Proven ability to leverage creativity and data-driven insights.

Responsabilidades

• Develop and execute marketing plans to drive sales growth.
• Manage profit and loss statement and brand management strategies.
• Lead impactful consumer and HCP campaigns.

Conocimientos

Strategic Thinking

Digital Expertise

Market Research

Cross-functional Collaboration

Data-driven Insights

Creativity

Descripción del empleo

We are seeking an experienced marketing professional to join our team as a Marketing Manager. In this role, you will be responsible for developing and executing marketing strategies to drive sales growth and market share expansion.

About the Role :

• Develop and execute marketing plans to drive sales growth and market share expansion.
• Lead impactful consumer and healthcare professional (HCP) campaigns to strengthen brand positioning.
• Collaborate with distributors to assess trade and customer marketing strategies, optimizing e-commerce and retail promotions.
• Manage the profit and loss statement, shaping short- and long-term brand and business management strategies in alignment with company goals.
• Partner with global teams to qualify new product innovations.
• Cross-functional collaboration to unlock new retail opportunities.
• Market research and analytics to refine insights and optimize marketing efforts.
• Agency partnerships for research, advertising, and promotional initiatives.
• Communicate marketing plans effectively at all levels of the organization.
• Align brand strategies with business needs, ensuring organizational buy-in.
• Strong background in consumer and HCP marketing (pharmacy channel an asset).
• Experience working with both local & global teams.
• Proven strategic thinker who leverages creativity and data-driven insights to shape brand vision.
• Agile and action-oriented, with the ability to take calculated risks.
• Strong digital expertise (strategy, analytics, e-commerce).