Senior Marketing Data Analyst - Remote Impact Leader

Doctoralia Brasil; Barcelona; Ibrido; EUR 85.000 - 110.000; Tempo pieno

Vantaggi offerti da questo lavoro

Healthcare insurance

Flexible hours

Office access in Barcelona

Descrizione del lavoro

Docplanner Group is seeking a Staff Marketing Data Analyst to set the direction for world‑class marketing analytics. You will partner with data engineers and BI teams to design and own the foundational data structure enabling flow of marketing data with business data.

You will empower analysts to focus on insight-driven actions. You will lead data architecture, governance, and dashboards for marketing KPIs, while collaborating with Marketing leadership to align analytics with business goals and

Competenze

• Degree in statistics, data science, business analytics, marketing analytics, or related field.
• Minimum 7–9 years of experience in marketing and/or sales analytics.
• Track record of delivering increased marketing effectiveness with measurable ROI and revenue improvements.
• Expert analytics capabilities using statistical and BI tools (SQL, Tableau/Power BI/Qlik Sense, Excel).
• Experience with data pipeline and warehouse tools; strong DBT experience, including designing data models.
• Experience translating technical terms to business stakeholders, including senior marketing leaders.
• Experience with B2B sales motion (account-based marketing a bonus).
• Knowledge of marketing data; HubSpot and Salesforce experience desired.
• Experience mentoring or guiding other analysts.

Mansioni

• Apply deep expertise in data structures to define standards and architecture for data products that are stable, scalable, and performant.
• Own data quality issue analysis, resolution action plans, and governance across marketing data.
• Collaborate with Marketing leadership to understand objectives, shape analytics roadmap, and build data solutions.
• Provide thought leadership and hands-on direction for complex problems requiring a data science approach.
• Design and oversee scalable dashboards for key marketing KPIs, budget and ROI analysis.
• Drive insight generation and influence business decisions by explaining impacts to stakeholders.
• Lead ad‑hoc data analysis and prioritise requests needing data blending from multiple sources.
• Structure and present analyses to the CMO, Marketing VPs, and executives.
• Mentor and coach analysts, raise overall team quality.

Conoscenze

Data modeling

Data architecture

Data governance

SQL proficiency

Business English

Formazione

Degree in statistics, data science, business analytics, marketing analytics, or related field

Strumenti

SQL

Tableau

Power BI

Qlik Sense

Excel

DBT

HubSpot

Salesforce

Descrizione del lavoro

Docplanner Group is seeking a Staff Marketing Data Analyst to set the direction for world‑class marketing analytics. You will partner with data engineers and BI teams to design and own the foundational data structure enabling flow of marketing data with business data.

You will empower analysts to focus on insight-driven actions. You will lead data architecture, governance, and dashboards for marketing KPIs, while collaborating with Marketing leadership to align analytics with business goals and